
Cross-Cultural Competence
Description
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This book is a much-needed guide to the theory and practice of cross-cultural management. It focuses on four key areas:
the language connection
the global connection
the management connection
the multimedia connection.
Using an innovative approach combining theory, tool-kits and applications, it takes a fresh look at this complex topic, investigating the recognition of cross-cultural differences, accounting for them in managerial communications, and bridging them in a variety of negotiations, interactions and collaborative projects.
Reviews / Votes
'This is a scholarly, perceptive, well written and very interesting book that covers wide ground and addresses important aspects of societal and organizational culture in a dynamic and international world where the ability to understand the varieties of culture is crucial.' - Mats Alvesson, Professor of Business Administration, Lund University, SwedenMore details
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File format: PDF
Copy-Protection: Adobe-DRM (Digital Rights Management)
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