Dollarizing Differentiation Value
A Practical Guide for the Quantification and the Capture of Customer Value
Published on 25. August 2016
978-1-945815-01-0 (ISBN)
Description
Now is the time to answer that "value" question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a daunting question of survival into a sustainable answer of success.--from the Introduction
More details
Language
English
File size
12,14 MB
ISBN-13
978-1-945815-01-0 (9781945815010)
