Selling in a Post-Trust World
Description
Trust is the essential commodity of sales. Yet, establishing and maintaining trust can feel impossible in a world where skepticism is at an all-time high.
Selling In a Post-Trust World coaches sales professionals in how to establish trust with prospects and clients. Based on The Trust Formula™, a proven model used to coach thousands of sales professionals, readers learn how to build authentic relationships, communicate meaningful value, create an inspirational experience, and establish disciplined habits.
Each chapter ends with practical action items. By putting the ideas in this book to work, readers will discover the secret to building trust with skeptical prospects and clients. As a result, they will grow sales as they master skills to prospect more effectively, increase win rates, and develop long-term relationships with clients.
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Larry Levine is the best-selling author of Selling from the Heart and the co-host of Selling from the Heart Podcast. In over thirty years of in-the-field sales experience, he has learned what it takes to be a successful sales professional. In a post trust sales world, Larry helps sales teams leverage the power of authenticity to build and sustain trust to grow sales.
As the co-founder of Selling From the Heart, Larry offers practical, relatable, and "street-savvy" coaching to sales professionals and leaders in highly-relational industries, empowering them to amplify their daily impact. Based in Thousand Oaks, CA, Larry is leading a revolution and a movement of authenticity, integrity, and trust in the sales profession.
