Nimble
Thinking Creatively in the Digital Age
Published on 14. May 2015
152 pages
978-1-4403-3763-5 (ISBN)
Description
In graphic design, creative thinking skills are undoubtedly important, but sometimes the importance of critical thinking skills is overlooked.
Nimble will help you discover how to develop a creativity that is strategic and also able to cross platforms, industries or sectors. You'll discover a creative thinking process that allows you to generate scalable ideas that are both sticky and stretchy.
As you develop a ?exible mind that is ideal for visual communication, digital marketing, or social media, you'll increase your value as a designer - to your clients, your employer, or simply your own work.
Nimble will help you discover how to develop a creativity that is strategic and also able to cross platforms, industries or sectors. You'll discover a creative thinking process that allows you to generate scalable ideas that are both sticky and stretchy.
As you develop a ?exible mind that is ideal for visual communication, digital marketing, or social media, you'll increase your value as a designer - to your clients, your employer, or simply your own work.
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Book
04/2015
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Person
An Adams Media author.
Content
- Intro
- Title Page
- Dedication
- Table of Contents
- Introduction: Embracing the New Challenges
- Chapter 01. Thinking Creatively
- The Challenge
- Deliverables
- Chapter 02. The New Creativity Prep School
- Working Backwards Through Problem Finding and Deconstruction
- Problem-Finding Prompts
- Chapter 03. Thinking Actively
- Critical Thinking
- Solving Problems
- Chapter 04. Story: Crafting Narrative Experiences in the Age of Digital Content
- The New Challenge
- Storytelling by Design
- Chapter 05. Staying Nimble
- Fast and Fearless
- Let's Play
- Chapter 06. Interviews
- Mark Avnet
- Liz Blazer
- Dr. Peter Gray
- Dave Glass and Kill Cooper
- Rei Inamoto
- Dr. Mizuko Ito
- Sarah Nelson Jackson
- Josh Owen
- PJ Pereira
- Tish Scolnik
- Brian Storm
- Steve Vranakis
- Jessica Walsh
- Resources
- About the Author
- Acknowledgments
- Copyright
