
Communication Science Theory and Research
Description
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Persons
David R. Ewoldsen is Professor of Media & Information at Michigan State University.
Ascan Koerner is Associate Professor of Communication at the University of Minnesota.
Content
1. Philosophy of Science: Introducing theory
2. What is Communication?
3. History of Communication
4. The Chicago School and thinking quantitatively
5. Positivism/Causality/Explanation
6. The Frankfurt School and thinking Qualitatively
7. Doing Research in Communication Science
Part II. Communication Research
8. Effects Models of Mass Communication
9. Media Use Models
10. Message Processing
11. Medium Theories (Agenda Setting, Spiral of Silence)
12. Interpersonal Communication
13. Small Group Communication
14. Organizational Communication
15. Persuasion
16. Political Communication
17. Intercultural Communication
18. Health Communication
19. Computer Mediated Communication
20. Relationships, Marriage and Family Communication
21. The Future of Communication
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