Web 2.0 MASH-Ups and the New Aggregators
1st Edition
Published on 11. April 2008
20 pages
978-0-596-51400-6 (ISBN)
Description
Web aggregators select and present content culled from multiple sources, playing an important taste-making and promotional role. Larger aggregators are starting to compete with mainstream news sources but a new class of niche and do-it-yourself aggregators are organizing around specific interests. Niche aggregators harness the power of the internet to build communities previously separated by geography or institutional inertia. These micro-communities serve a trend-setting role. Understanding their operation is critical for those wanting to understand or predict cultural change and for those who want to harness the power of the long tail by catering to niches.
More details
Series
Language
English
Place of publication
Sebastopol
United States
Product notice
Windows
File size
1,29 MB
ISBN-13
978-0-596-51400-6 (9780596514006)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
- Intro
- Web 2.0 and the Folksification of Content Creation
- The Challenge of the Public Niche
- Intro to Folksonomy/Tags/Social Networks
- Tags and Search Engines
- Folksonomic Density and the Tagosphere: Designing Social Media for Deep Cross-Service Self-Referencing
- The Semantic Web Versus Folksonomic Density
- Case Study: Folksonomic Cross-Posting
- Spreading Data Across the Web
- Aggregators As the New Blog Portals
- The New Aggregators
- Dumb aggregators
- How the QuakerQuaker Aggregator Is Put Together
- The Links Blog
- RSS Processing
- Javascript Widgets
- Branding and Collaboration
- Category Pages
- Yahoo! Pipes Changes Everything
- Source Independence
- Behind the Scenes Adaptability
- Event Feeds
- Reflections on the Aggregators
- Movement Building
- The Future
