Medici Effect, With a New Preface and Discussion Guide
What Elephants and Epidemics Can Teach Us About Innovation
1st Edition
Published on 14. February 2017
256 pages
978-1-63369-293-0 (ISBN)
Available for download
Description
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory and offers examples of how we can turn the ideas we discover into path-breaking innovations.Clayton M. Christensen, bestselling author of The Innovator's Dilemma, has described The Medici Effect as "e,one of the most insightful books about managing innovation I have ever read. Its assertion that breakthrough principles of creativity occur at novel intersections is an enduring principle of creativity that should guide innovators in every field."e,Now with a new preface and a discussion guide, and a foreword by Harvard Business School professor Teresa Amabile, The Medici Effect is a timeless classic that will help you reach your innovative peak.
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Frans Johansson
The Medici Effect, With a New Preface and Discussion Guide
What Elephants and Epidemics Can Teach Us About Innovation
Book
03/2017
Harvard Business Review Press
€33.00
Shipment within 3-4 weeks
Content
- Intro
- Copyright
- Contents
- Foreword
- Preface: An Unexpected Journey to the Intersection
- Acknowledgments
- Introduction
- Part One: The Intersection
- Ch 1: The Intersection--Your Best Chance to Innovate
- Ch 2: The Rise of Intersections
- Part Two: Creating the Medici Effect
- Ch 3: Break Down the Barriers Between Fields
- Ch 4: How to Make the Barriers Fall
- Ch 5: Randomly Combine Concepts
- Ch 6: How to Find the Combinations
- Ch 7: Ignite an Explosion of Ideas
- Ch 8: How to Capture the Explosion
- Part Three: Making Intersectional Ideas Happen
- Ch 9: Execute Past Your Failures
- Ch 10: How to Succeed in the Face of Failure
- Ch 11: Break Out of Your Network
- Ch 12: How to Leave the Network Behind
- Ch 13: Take Risks and Overcome Fear
- Ch 14: How to Adopt a Balanced View of Risk
- Ch 15: Step into the Intersection...
- Notes
- Index
- Discussion Guide
- About the Author
