
Strategic Management
Description
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Designed to compliment existing strategy textbooks, the Companion provides:
- Quick and easy access to the key themes in strategic management
- Tips on how to effectively use theory and avoid common errors
- Typical examination questions, with outline approaches to the answers
- 'Taking it Further' sections that provide a critical discussion of the theory and its applicability to business situations
- A glossary of strategic management terminology
- A textbook guide directing the reader to additional supporting material
The Sage Course Companion on Strategic Management is much more than a revision guide for undergraduates; it is an essential tool that will help readers take their understanding to new levels and help them achieve success in their course. Postgraduate students and those taking professional courses will also find this book acts a us.
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Person
Content
Introduction to Your Course Companion
How To Use the Book
Thinking Like a Strategist
Strategic Themes
PART TWO
What Is Strategy?
Strategic Planning and Control in Organizations
Analysis of the Macro (Far) Environment
Analysis of the Industry
Analysis of the Customer Interface
(Markets and Products)
Competitive Advantage
Resource Analysis
Value Chain
Organizational Culture
Growth and Development
Internal and External Methods of Development
Internationalisation
Choosing Your Strategy
Suitability and Acceptability (SFA) of the Strategy
Implementing Your Strategy
Strategic Leadership Issues
System requirements
File format: PDF
Copy protection: Watermark-DRM (Digital Rights Management)
System requirements:
- Computer (Windows; MacOS X; Linux): Use the free software Adobe Reader, Adobe Digital Editions, or any other PDF viewer of your choice (see eBook Help).
- Tablet/Smartphone (Android; iOS): Install the free app Adobe Digital Editions or another reading app for eBooks, e.g., PocketBook (see eBook Help).
- E-reader: Bookeen, Kobo, Pocketbook, Sony, Tolino and many more (only limited: Kindle).
The file format PDF always displays a book page identically on any hardware. This makes PDF suitable for complex layouts such as those used in textbooks and reference books (images, tables, columns, footnotes). Unfortunately, on the small screens of e-readers or smartphones, PDFs are rather annoying, requiring too much scrolling.
This eBook uses Watermark-DRM, a „soft” copy protection. This means that there are no technical restrictions to prevent illegal distribution. However, there is a personalised watermark embedded in the eBook that can be used to identify the purchaser of the eBook in the event of misuse and to provide evidence for legal purposes.
For more information, see our eBook Help page.