Recentering Globalization
Popular Culture and Japanese Transnationalism
1st Edition
Published on 8. November 2002
286 pages
978-0-8223-8408-3 (ISBN)
Description
An examination of the increased presence of Japanese media and popluar culture in the rest of Asia and the way it has transformed Japanese self-understanding.
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Book
11/2002
Duke University Press
€109.50
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Person
Koichi Iwabuchi is Professor of Media and Cultural Studies at Waseda University in Tokyo. For many years he was a reporter and producer for Nippon Television Network Corporation (ntv).
Content
Acknowledgments vii
Note on Japanese Names ix
Introduction: The 1990s-Japan returns to Asia in the age of globalization 1
1. Taking "Japanization" seriously: Cultural globalization reconsidered 23
2. Trans/nationalism: The discourse on Japan in the global cultural flow 51
3. Localizing "Japan" in the booming Asian markets 85
4. Becoming culturally proximate: Japanese TV dramas in Taiwan 121
5. Popular Asianism in Japan: Nostalgia for (different) Asian modernity 158
6. Japan's Asian dreamworld 199
Notes 211
References 233
Index 261
Note on Japanese Names ix
Introduction: The 1990s-Japan returns to Asia in the age of globalization 1
1. Taking "Japanization" seriously: Cultural globalization reconsidered 23
2. Trans/nationalism: The discourse on Japan in the global cultural flow 51
3. Localizing "Japan" in the booming Asian markets 85
4. Becoming culturally proximate: Japanese TV dramas in Taiwan 121
5. Popular Asianism in Japan: Nostalgia for (different) Asian modernity 158
6. Japan's Asian dreamworld 199
Notes 211
References 233
Index 261
