Retail Category Management
Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning
1st Edition
Published on 30. August 2011
XXIV, 153 pages
978-3-642-22477-5 (ISBN)
Description
Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.
More details
Series
Language
English
Place of publication
Berlin
Germany
Publishing group
Springer Berlin
Target group
Professional and scholarly
Product notice
Reflowable
Illustrations
XXIV, 153 p. 33 illus.
File size
2,75 MB
ISBN-13
978-3-642-22477-5 (9783642224775)
DOI
10.1007/978-3-642-22477-5
Schweitzer Classification
Other editions
Additional editions
Alexander Hübner
Retail Category Management
Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning
Book
08/2011
Springer
€171.19
Shipment within 7-9 days
Content
Framework for Retail Demand and Supply Chain Planning.- Empirical Insights, Quantitative Models and Software Applications for Master Category Planning.- Assortment and Shelf Space Planning.- Assortment, Shelf Space and Inventory Planning.- Assortment, Shelf Space and Price Planning.
