The Metaverse Evolution: Integrating Big Data Analytics in Marketing and Supply Chain Management
Published on 24. April 2026
353 pages
979-8-89881-282-9 (ISBN)
Description
The Metaverse Evolution: Integrating Big Data Analytics in Marketing and Supply Chain Management is an immersive exploration centred on the convergence of the Metaverse and Big Data, demonstrating how virtual environments, AI-driven insights, and data-centric decision-making are transforming marketing performance and supply chain efficiency. Beginning with the foundational architecture of the Metaverse and its influence on evolving consumer behaviour, the book transitions into the practical application of Big Data Analytics for demand forecasting, logistics optimisation, and customer engagement. It examines the use of virtual reality (VR) in supply chain design, artificial intelligence and deep learning for predictive analytics, and the implementation of cybersecurity, governance, and data privacy frameworks within immersive digital platforms. Blending strategic foresight with practical frameworks, the book offers a holistic roadmap for navigating digital risk, unlocking new revenue streams, and fostering sustainable business innovation in next-generation digital ecosystems. Key Features: -Comprehensively explores Metaverse architecture and its impact on marketing and supply chain ecosystems. -Practical applications of Big Data Analytics for demand forecasting, logistics optimisation, and customer intelligence. -Insights on the usage of AI and deep learning for predictive and prescriptive analytics. -In-depth discussion and strategic insights on cybersecurity, data privacy, and governance in virtual environments. Industry-focused and case-based perspectives linking immersive technologies to real-world business outcomes
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More details
Edition
Digital original
Language
English
Place of publication
Basel/Berlin/Boston
Singapore
Target group
Professional and scholarly
US School Grade: College Graduate Student
Edition type
Digital original
Product notice
Reflowable
File size
3,22 MB
ISBN-13
979-8-89881-282-9 (9798898812829)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
- Cover
- Title
- Copyright
- End User License
- Contents
- Preface
- List of Contributors
- NextGen Metaverse Technology: Architectural Foundations, Applications, Key Challenges, and Opportunities
- Pankaj Rahi1,*, Budesh Kanwer2, Monika Dandotiya3, Reena Agnihotri4 and Mayur D Jakhete5
- INTRODUCTION
- AR and VR Technologies and their Current Applications in Healthcare
- Medical Training and Education
- Surgery (in-hospitals & Remote Areas)
- Emergency Navigation
- Care for Patients And Remote Consultation
- A Tool To Help Doctors
- PROBLEMS IN APPLYING AR/VR IN HEALTHCARE AND SCM
- ARCHITECTURE OF METAVERSE TECHNOLOGY AND ITS USE
- Metaverse Technology Architecture
- Applications in Supply Chain Management
- Education
- Industry
- Medical & Healthcare
- Tourist Industry
- Private Digital Spaces of Individuals
- Banking and Finance
- Social Media
- Remote Working
- BENEFITS OF META-VERSE TECHNOLOGY IN IMPROVING THE QUALITY OF SERVICES(QOS)
- LIMITATIONS OF METAVERSE TECHNOLOGY INTERFACES
- Accessible Advanced Digital Technologies are Indispensable
- Current and Future Security and Privacy Issues
- Distributed Systems and Metaverse Technology integration with Supply Chain Management trails
- BENEFITS OF THE METAVERSE
- THE NEGATIVE SIDE OF METAVERSE TECHNOLOGY
- Social Privacy in the Metaverse
- CONVERGENCE TECHNOLOGIES, OPEN ISSUES, AND CHALLENGES OF METAVERSE
- Multimodal Metaverse Interaction Issues
- Challenges of Metaverse
- CONCLUSION
- FUTURE EXERTION
- REFERENCES
- Cyber Security and the Metaverse in the Digital Era
- Anupam Sharma1,* and Shivani Bajaj1
- INTRODUCTION
- CYBER SECURITY IN THE CURRENT SCENARIO
- METAVERSE
- Market Size of Metaverse in India
- Challenges with Cyber Security and Metaverse
- RESEARCH METHODOLOGY
- LIMITATIONS
- DISCUSSION AND RECOMMENDATIONS
- IMPLICATIONS FOR FUTURE
- REFERENCES
- Security and Governance in Metaverse
- Sai Jyothika G.A.1 and Akanksha Aggarwal2,*
- INTRODUCTION
- Overview of the Impact of Metaverse on Marketing and Supply Chain Management
- Immersive Customer Experiences
- Optimised Logistics
- Real-Time Collaboration
- Importance of Security and Governance in Metaverse Operations
- Security and Governance Challenges in the Metaverse
- Cybersecurity Threats
- Data Privacy in Supply Chains
- Governance Structures
- Ethical Considerations
- Potential Solutions
- Implementing Robust Security Protocols
- Standardization and Interoperability
- Leveraging Secure Technologies
- Developing Ethical Frameworks
- International Collaboration on Legal Frameworks
- CYBERSECURITY THREATS
- Threats in the Metaverse
- Identity Theft in the Virtual World
- Data Breaches and Privacy Invasion
- Malware and Ransomware
- Impact on Marketing and Supply Chain Management
- Mitigation Strategies
- DATA PRIVACY IN SUPPLY CHAINS
- Importance of Data Privacy in the Metaverse's Supply Chain Management
- Challenges and Solutions for Ensuring Data Security
- Solutions to These Challenges
- Best Practices and Technologies
- GOVERNANCE AND ETHICS
- Governance Structures in the Metaverse
- Decentralised Autonomous Organizations (DAOs)
- Consortia and Industry Standards Bodies
- Government Regulations
- Ethical Considerations in Using Big Data Analytics
- Algorithmic Bias
- Transparency and Interpretability
- Right to be Forgotten
- Role of Standards and Self-Regulation
- Data Privacy Standards
- Content Moderation Guidelines
- Industry Codes of Conduct
- Legal and Regulatory Challenges
- Jurisdictional Issues
- Intellectual Property Rights
- Data Sovereignty
- Social and Cultural Implications
- Digital Identity and Representation
- Community Building and Social Interaction
- Accessibility and Inclusion
- Environmental Impact
- Energy Consumption
- Electronic Waste
- LEGAL REGULATION
- Legal Frameworks for Metaverse Regulation
- Intellectual Property Law
- Contract Law
- Tort Law
- Data Protection and Privacy Law
- Challenges and Solutions
- Decentralisation
- Jurisdictional Issues
- Evolving Technology
- International Collaboration
- Technology-Neutral Regulations
- Promoting Innovation
- Recommendations for Policymakers
- Focus on User Safety and Well-being
- Promote Transparency and Accountability
- Balance Innovation and Regulation
- Public Engagement and Education
- CONCLUSION
- Summary of Key Security and Governance Issues
- Cybersecurity Threats
- Data Privacy in Supply Chains
- Governance Structures
- Ethical Considerations
- Legal Regulation
- Future Directions for Secure Metaverse Integration
- Implementing Robust Security Protocols
- Standardization and Interoperability
- Leveraging Secure Technologies
- Developing Ethical Frameworks
- International Collaboration on Legal Frameworks
- REFERENCES
- Cybersecurity Threats in the Metaverse: Economic Impacts and Consumer Trust
- Durgeshwary K.1 and B. Arshad2,*
- INTRODUCTION
- UNDERSTANDING CYBERSECURITY THREATS IN THE METAVERSE
- ECONOMIC IMPACTS OF CYBERSECURITY THREATS
- CONSUMER TRUST IN THE METAVERSE
- BLENDING ECONOMIC AND PSYCHOLOGICAL ASPECTS
- POLICY AND REGULATORY FRAMEWORKS
- CONCLUSION
- ACKNOWLEDGEMENTS
- REFERENCES
- Cybersecurity Threats in the Metaverse Supply Chain
- Ganesh R. Sankar1,*, J. Sudarvel2, P. Easwaran2, J. Smruthymol2, C. P. Poojadevi3 and Ravi Thirumalaisamy1
- INTRODUCTION
- CYBERSECURITY THREATS IN THE METAVERSE IN SUPPLY CHAIN MANAGEMENT
- Data fraud and Pantomime
- Information Breaks and Protection Infringement
- Phishing and Social Designing Assaults
- Malware and Ransomware Assaults
- Virtual Property Robbery
- Disseminated Disavowal of Administration (DDoS) Assaults
- Abuse of Programming Weaknesses
- Lacking Administrative and Lawful Structures
- Badgering and Misuse
- Shrewd Agreement Exploits
- MITIGATION STRATEGIES
- Solid Validation Components
- Encryption
- Customary Security Reviews
- Client Training
- Administrative Consistence
- Vigorous Access Controls
- Episode Reaction Plans
- CHALLENGES
- Intricacy of the Metaverse Climate
- Developing Digital Dangers
- Adaptability of Safety efforts
- Client Conduct and Mindfulness
- Administrative and Legitimate Vulnerabilities
- Coordination of Heritage Frameworks
- Safeguarding Protection and Information Trustworthiness
- Asset Allotment and Cost Administration
- CONCLUSION
- REFERENCES
- Metaverse Transformation in Supply Chain Sector Optimization: Routing Genesis of Legal Regulation for Cyber Security, Data Privacy-Security, and Electronic Jurisdiction
- Bhupinder Singh1,*, Vijay Prakash Gupta2 and Christian Kaunert3
- INTRODUCTION
- Background of the Metaverse
- Exploring Convergence of Metaverse, Big Data, and Supply Chain Optimization
- Structure/ Flow of the Chapter
- AR AND VR FOR STREAMLINING OPERATIONS AND DECISION-MAKING IN SUPPLY CHAIN: HIGHLIGHTING THE USE OF IMMERSIVE TECHNOLOGIES
- EMPHASIZING THE PIVOTAL ROLE OF BIG DATA IN PREDICTING DEMAND AND OPTIMIZING LOGISTICS
- METAVERSE INTEGRATION IN SUPPLY CHAIN OPTIMIZATION
- Virtualization of Supply Chain Operations
- LEGAL REGULATION FOR ELECTRONIC JURISDICTION: CHALLENGES POSED BY THE TRANSNATIONAL NATURE OF METAVERSE ACTIVITIES IN TRADITIONAL LEGAL JURISDICTIONS
- INSIGHTS INTO ESTABLISHING CLEAR RULES FOR DISPUTES, ENFORCEMENT, AND ACCOUNTABILITY WITHIN THE METAVERSE
- CONCLUSION AND FUTURE SCOPE
- REFERENCES
- Diving Deep: Navigating Supply Chain Seas in the Metaverse
- Shebin Sharief1,*, Vijay Prakash Gupta2, Shidas Muhammed2, Ramesh Krishnan2 and Fathima Beevi2
- INTRODUCTION
- Exploring the Digital Frontier: Unpacking the Metaverse
- Origins of Supply Chain Management Concepts
- Pre-Industrial Era
- Industrial Revolution
- Early 20th Century
- Mid 20th Century
- Late 20th Century
- Information Age
- 21st Century
- Focus on Sustainability and Resilience
- Emergence of the Metaverse and Conceptualizing the Metaverse for Business
- Potential Impact of the Metaverse on Supply Chain Management
- Virtual Inventory Management
- Blockchain and Smart Contracts
- Virtual Logistics and Distribution
- Supply Chain Transparency and Traceability
- Virtual Supply Chain Collaboration
- Digital Twins and Simulation
- Virtual Supply Chain Analytics
- Integration of Supply Chains into Digital Realms
- TECHNOLOGIES ENABLING SUPPLY CHAIN IN THE METAVERSE
- Blockchain Technology
- Internet of Things (IoT)
- Artificial Intelligence and Machine Learning
- Virtual Reality and Augmented Reality
- CHALLENGES AND CONSIDERATIONS
- FUTURE PROSPECTS
- CONCLUSION
- REFERENCES
- The Role of Metaverse Design In Enhancing Supply Chain Efficiency
- Malla Jogarao1,*, Kondala2 and Anthony Bagherian3
- INTRODUCTION
- OVERVIEW OF METAVERSE DESIGN IN SUPPLY CHAIN MANAGEMENT
- Significance of Integrating Virtual and Augmented Reality Technologies
- Exploring the Transformative Potential of Metaverse Design
- UNDERSTANDING THE METAVERSE
- Conceptual Underpinnings
- Critical Components of Virtual Reality (VR) and Augmented Reality (AR)
- Metaverse as a Digital Ecosystem for Real-Time Interaction and Collaboration
- CHALLENGES IN TRADITIONAL SUPPLY CHAIN MANAGEMENT
- METHODOLOGIES FOR ENHANCING SUPPLY EFFICIENCY WITH METAVERSE DESIGN
- Development of Virtual Supply Chain Models and Simulations
- COLLABORATIVE TOOLS IN THE METAVERSE
- Shared, Interactive Spaces for Communication
- Promotion of Transparency and Trust Among Supply Chain Partners
- Adoption of Collaborative Virtual Workspaces and Meetings
- IMPACT ON SUPPLY CHAIN OPERATIONS
- Proactive Inventory Management
- Identification and Alleviation of Bottlenecks
- Optimization of Logistics Routes
- COST REDUCTIONS AND OPERATIONAL EFFICIENCY GAINS
- Quantifying the Benefits of Metaverse Integration
- Case Studies and Real-World Examples
- Demonstrating ROI and Long-Term Value
- Cost Analysis
- Performance Metrics
- Customer Feedback
- Case Studies and Success Stories
- CONCLUSION
- Redefining Supply Chain Management with Metaverse Design
- Reimagining Supply Chain Operations in the Digital Age
- FUTURE DIRECTIONS AND OPPORTUNITIES FOR FURTHER RESEARCH
- REFERENCES
- Challenges and Opportunities of Implementing Big Data in Supply Chain Optimization
- Manoj Govindaraj1,*, Chandramowleeswaran Gnanasekaran2, Khan Parvez3, M. S. R. Mariyappan4 and Jenifer Lawrence5
- INTRODUCTION
- THEORETICAL BACKGROUND
- OBJECTIVE OF THE STUDY
- METHODOLOGY
- Big Data Techniques and Supply Chain
- Big Data and Various Industries
- Importance of Understanding the Challenges and Opportunities in Implementation
- Challenges of Implementing Big Data Analytics in Supply Chain Optimization
- Opportunities of Implementing Big Data Analytics in Supply Chain Optimization
- Addressing Challenges: Strategies and Solutions
- Leveraging Opportunities: Practical Applications
- Best Practices of Supply Chain Management for Using Big Data Analytics:
- Potential Future Trends in the Field of Big Data Analytics in Supply Chain Management
- IMPLICATION OF THE STUDY
- FINDING AND SUGGESTIONS
- CONCLUSION
- REFERENCES
- A Holistic Approach to Supply Chain Optimization with Sensors, Big Data, and the Metaverse
- Sundareswaran N.1,* and P. Nagaraj2
- INTRODUCTION
- Motivation
- RELATED WORKS
- Limitations of the Existing System
- SUPPLY CHAIN MANAGEMENT ARCHITECTURE
- Sensor Data Management
- Big Data Analytics
- The Metaverse
- Examine the Technological Revolution
- Immersive Visualization and Interaction Capabilities
- Enhancing Visibility and Transparency
- CONCLUDING REMARKS
- ACKNOWLEDGEMENTS
- REFERENCES
- Beyond Reality: Unveiling Metaverse Marvels in Marketing
- Shebin Sharief1,*, Vijay Prakash Gupta2, Fathimma Beevi1, Shidas Muhammed1 and Elizabeth George1
- INTRODUCTION
- Aims and Objective
- UNDERSTANDING THE METAVERSE
- Historical Context and Emergence
- Core Components and Characteristics
- Key Platforms and Technologies
- Potential Impact on Marketing Landscape
- METAVERSE MARKETING LANDSCAPE
- Overview of Current Metaverse Marketing Initiatives
- Case Studies: Successful Applications in Various Industries
- Challenges and Opportunities for Marketers in the Metaverse
- Challenges
- Opportunities:
- Future Trends and Predictions
- LEVERAGING VIRTUAL ENVIRONMENTS FOR MARKETING
- Creating Immersive Brand Experiences
- Virtual Product Placement and Integration
- Interactive Advertising and Engagement Strategies
- Metrics and Analytics in the Metaverse
- SOCIAL MEDIA AND INFLUENCER MARKETING IN THE METAVERSE
- Role of Social Platforms in the Metaverse
- Virtual Influencers and Brand Collaborations
- Community Building and Engagement Strategies
- Ethical Considerations and Challenges:
- VIRTUAL EVENTS AND EXPERIENTIAL MARKETING
- Transitioning from Physical to Virtual Events
- Creating Engaging Virtual Experiences for Audiences
- Monetization Strategies for Virtual Events
- Measuring Success and ROI in Virtual Event Marketing
- CONCLUSION
- Recommendations for Marketers Entering the Metaverse
- Final Thoughts on the Intersection of Metaverse and Marketing
- REFERENCES
- Impact of Brand Confluence Facilitated by Metaverse on Neo-Societal Development
- Rushina Singhi1, Navya Mangla1, Vijit Chaturvedi2,*, Jaya Yadav2 and Amit Pandey2
- INTRODUCTION
- Impact of Metaverse on Supply Chain Management
- Benefits
- Metalytics for navigating the marketing and customer landscape
- Impact of metaverse on perception and buying intentions
- BUILDING BRAND COMMUNITIES
- Crafting Immersive Experiences for Customer Engagement and Brand Loyalty
- Impact of Metaverse on Service Functions of the Organization
- Metaverse in Product Development
- Metaverse in Customer Services
- Impact and Implications of Metaverse in Different Sectors
- Metaverse in Education
- Metaverse in Healthcare
- Metaverse in Hospitality and Tourism
- Metaverse in Banking and Finance
- Metaverse in the Retail Industry
- Other Applications of Metaverse
- CONCLUSION
- REFERENCES
- Navigating Consumer Behavior in the Metaverse: Trends, Challenges, and Opportunities
- Gupta Nidhi1,*, Chauhan Jyoti2 and Gupta Vandana3
- INTRODUCTION
- Scope of Metaverse
- Recent Facts of Metaverse
- Importance of Metaverse in Business
- UNDERSTANDING HOW CONSUMER BEHAVIOUR EVOLVES IN THE METAVERSE
- FACTORS AFFECTING THE ADOPTION OF METAVERSE
- Psychological Factors
- Social Factors
- Inhibiting Factors
- USAGE OF METAVERSE IN PROVIDING CUSTOMER IMMERSIVE EXPERIENCE AND RETAILING
- OPPORTUNITIES IN METAVERSE
- CHALLENGES POSED IN METAVERSE
- EFFECTIVENESS OF METAVERSE
- Implications for the consumer
- Implications for Business
- CONCLUSION
- REFERENCES
- Advancing Sustainable Agriculture through Artificial Intelligence: Raising Awareness, Encouraging Adoption, and Implementing Eco-Friendly Marketing Strategies
- Khushi Jain1,* and Ankur Kumar Rastogi1
- INTRODUCTION
- REVIEW OF LITERATURE
- OBJECTIVE OF THE STUDY
- RESEARCH METHODOLOGY
- DATA ANALYSIS AND INTERPRETATION
- FINDINGS OF THE STUDY
- SUGGESTIONS AND RECOMMENDATIONS
- Leveraging Private Firms and Public-private Partnerships with Social Media Influencers
- Elevate Awareness and Foster Education
- Implementation
- Champion Cost-Effectiveness and Accessibility
- Implementation
- Demonstrate Tangible Benefits and Address Concerns
- Implementation
- LIMITATIONS
- CONCLUSION
- REFERENCES
- The Boundless Potential of the Expansive Realm of Marketing and Supply Chain Dynamics within the Metaverse
- Harshi Garg1, Mohammad Kashif2,*, Faizi Weqar3 and Shahid Alam4
- INTRODUCTION
- UNVEILING THE METAVERSE
- METAVERSE MARKETING STRATEGIES
- REDEFINING THE MARKET IN THE DIGITAL AGE
- SUPPLY CHAIN OPTIMIZATION IN THE METAVERSE: INNOVATION AND CHALLENGES
- COLLABORATIVE NETWORKS: BUILDING VIRTUAL PARTNERSHIP
- OVERCOMING OBSTACLES: ETHICAL AND LEGAL CONSIDERATION
- THE FUTURE OF THE METAVERSE: TRENDS AND OPPORTUNITIES
- CONCLUSION
- REFERENCES
- Immersive Digital Storytelling: Leveraging Metaverse Experience
- Arpita Srivastava1,*, Nidhi Srivastava1, John Walsh2 and Vijay Prakash Gupta3
- INTRODUCTION
- THE SCIENCE OF STORYTELLING
- THE POWER OF METAVERSE
- IMMERSIVE STORYTELLING THROUGH METAVERSE
- Redefining Engagement
- Creativity Unlocked
- Beyond Entertainment-Unlocking the Potential
- HARNESSING METAVERSE TECHNOLOGIES FOR BUSINESS NARRATIVE
- MANAGERIAL IMPLICATIONS
- FUTURE DEVELOPMENT OF METAVERSE
- Future Trends in Storytelling
- CONCLUSION
- REFERENCES
- Navigating the Metaversal Shift: Transformative Trends in Consumer Behaviour
- Samridhi1,*, Aditi Sharma1 and Pooja1
- INTRODUCTION
- METAVERSE: CONCEPT, DEFINITION, AND DIMENSIONS
- Concept
- Definition
- Dimensions
- OPPORTUNITIES
- CHALLENGES
- METAVERSE IN MARKETING RESEARCH
- Market Size of Metaverse
- XR: LINKAGE OF THE VIRTUAL AND THE REAL WORLD
- Development Stages of AR/VR
- Potential Applications of Metaverse Technology
- CONSUMER BEHAVIOUR
- CONCLUSION
- IMPLICATIONS
- REFERENCES
- Subject Index
List of Contributors
Anupam Sharma MM Institute of Management, Maharishi Markandeshwar (Deemed to be University), Mullana-Ambala, Haryana, 133207, India
Akanksha Aggarwal Institute of Business Management, GLA University, Mathura, India
Anthony Bagherian International School of Management (ISM), International School of Management (ISM), Paris, 75007, France
Amit Pandey Amity Business School, Amity University, IMS Ghaziabad, Uttar Pradesh, India
Ankur Kumar Rastogi School of Management, Avantika University, Madhya Pradesh, India
Arpita Srivastava GL Bajaj Institute of Management and Research, Greater Noida, Uttar Pradesh, 2013061, India
Aditi Sharma Department of Commerce, Indira Gandhi University-Meerpur, Haryana, India
Budesh Kanwer Department of Artificial Intelligence & Data Science, Poornima Institute of Engineering and Technology, Jaipur, Rajasthan, India
B. Arshad Amity Institute of Liberal Arts, Amity University, Mumbai, Maharashtra, India
Bhupinder Singh Department of Law, Sharda University, Greater Noida, India
C. P. Poojadevi Department of Business and Economics, Modern College of Business and Science, Muscat, Sultanate of Oman
Christian Kaunert Depatment of Law, Dublin City University, Dublin, Ireland
Chandramowleeswaran Gnanasekaran Department of Commerce and Business Administration, Vel Tech Rangarajan Dr. Sagunthala R&D Institute of Science and Technology, Avadi, Chennai, India
Chauhan Jyoti Faculty of Commerce and Management, SGT University, Gurugram, India
Durgeshwary K. Bachelor of Science in Clinical Psychology, Amity, Institute of Behavioural and Allied Sciences, Amity University, Mumbai, Maharashtra, India
Elizabeth George Department of Management, DC School of Management and Technology, Vagamon, Kerala, India
Fathima Beevi Institute of Business Management, GLA University, Mathura, India
Faizi Weqar Department of Commerce, Muhammad Ali Jauhar University, Uttar Pradesh, India
Ganesh R. Sankar Department of Management Studies, Vel Tech Rangarajan Dr Sagunthala R&D Institute of Science and Technology, Chennai, India
Gupta Nidhi Amity School of Business, Amity University Uttar Pradesh, Noida, India
Gupta Vandana Department of Management, G.L Bajaj Institute of Technology and Management, Greater Noida, India
Harshi Garg School of Commerce and Management, IIMT University, Meerut, U.P, India
J. Sudarvel Department of Management Studies, Karpagam Academy of Higher Education, Coimbatore, 641021, India
J. Smruthymol Department of Management Studies, Karpagam Academy of Higher Education, Coimbatore, 641021, India
Jenifer Lawrence Department of Management, Woldia University, Amhara Region, Woldia, Ethiopia
Jaya Yadav Amity Business School, Amity University, IMS Ghaziabad, Uttar Pradesh, India
John Walsh English Program, Krirk University, Bangkok City, Thailand
Kondala GITAM School of Business, GITAM (Deemed to be University), Visakhapatnam, India
Khan Parvez Department of Business, Atria University, Bangalore, India
Khushi Jain School of Management, Avantika University, Madhya Pradesh, India
Monika Dandotiya Department of Computer Science and Engineering, Poornima University, Jaipur, Rajasthan, India
Mayur D Jakhete Department of Electronics, Pimpri Chinchwad University, Pune, Maharashtra, India
Malla Jogarao Visiting Faculty, School of Maritime Management, Indian Maritime University, Visakhapatnam, India
Manoj Govindaraj Department of Management Studies, Vel Tech Rangarajan Dr. Sagunthala R&D Institute of Science and Technology, Avadi, Chennai, India
M. S. R. Mariyappan School of Management, Vel Tech Rangarajan Dr. Sagunthala R&D Institute of Science and Technology, Avadi, Chennai, India
Mohammad Kashif Department of Management Studies, Graphic Era Deemed to be University, Dehradun, India
Navya Mangla Nilkamal School of Mathematics, Applied Statistics & Analytics, NMIMS University, Mumbai, India
Nidhi Srivastava GL Bajaj Institute of Management and Research, Greater Noida, Uttar Pradesh, 2013061, India
Pankaj Rahi School of Computer Applications, Lovely Professional University, Punjab, India
P. Easwaran Department of Management Studies, Karpagam Academy of Higher Education, Coimbatore, 641021, India
P. Nagaraj Department of Computer Science and Engineering, School of Computing, SRM Institute of Science and Technology, Tiruchirappalli, SRM Nagar, Trichy, India
Pooja Department of Commerce, Indira Gandhi University-Meerpur, Haryana, India
Reena Agnihotri Department of Computer Science & Engineering, GNA University, Phagwara, Panjab, India
Ravi Thirumalaisamy Department of Management Studies, Vel Tech Rangarajan Dr Sagunthala R&D Institute of Science and Technology, Chennai, India
Ramesh Krishnan Institute of Business Management, GLA University, Mathura, India
Rushina Singhi Nilkamal School of Mathematics, Applied Statistics & Analytics, NMIMS University, Mumbai, India
Shivani Bajaj MM Institute of Management, Maharishi Markandeshwar (Deemed to be University), Mullana-Ambala, Haryana, 133207, India
Sai Jyothika G.A. Department of Management & Commerce, Sri Sathya Sai Institute of Higher Learning, Anantapur, Andhra Pradesh, India
... Shebin Sharief Department of Management, DC School of Management and Technology, Vagamon, India
