
Applied Economics
Description
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Persons
Alan Griffiths, BA, MSc, is Reader in Economics in the Ashcroft International Business School, Anglia Ruskin University.
Stuart Wall, BA, MSc, is Professor of Business and Economics Education in Anglia Ruskin University, and Head of the Department of International Business and Strategy.
They are both authors of 'Economics for Business and Management', also published by Pearson.
Content
- Changes in the economic structure
Part I Theory of the firm
- Financial reports as a source of corporate information
- Firm objectives and firm behaviour
- Entrepreneurship and small/medium-sized enterprises (SMEs)
- Mergers and acquisitions in the growth of the firm
- Oligopoly in theory and practice
- The multinational corporation
- Privatization and deregulation
- Beyond markets: critical approaches to microeconomics
Part II Environmental, regional and social economics
- The economics of the environment
- Transport
- Health economics
- Distribution of income and wealth
- Trade unions, wages and collective bargaining
- Corporate social and ethical responsibility
Part III Macroeconomics
- Consumption and saving
- Investment
- Public expenditure
- Taxation
- Money and monetary policy
- Financial institutions and markets
- Inflation
- Unemployment
Part IV International economics
- Globalization
- Exchange rates and trade performance
- Free trade, regional trading blocs and protectionism
- The European Union
- The BRIC economies: Brazil, Russia, India and China
- Growth and development
- Managing the global economy: post 'credit crunch'
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