Mixed Methods Research in Accounting
Published on 15. April 2011
105 pages
978-1-78052-079-7 (ISBN)
Description
This ebook explores the use of mixed method research in Accounting and Management. Mixed methods research combines a qualitative approach with a quantative analysis in one piece of research. This e-book will discuss the strengths and benefits of this multi-lateral approach whilst also reviewing and commenting on previous mixed methods research and literature.
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Content
- Cover
- CONTENTS
- Editorial advisory board
- Note from the publisher
- Mixed methods research in accounting
- Mixed methods research: don't - "just do it"
- Threats to validity and reliability in mixed methods accounting research
- Lessons learned: advantages and disadvantages of mixed method research
- Applying mixed methods research in evaluating clinical trials
- Mixed methods: a reflection of its adoption in environmental reporting
