
Risk
Description
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In this ground-breaking, compulsively readable book, Dan Gardner shows how our flawed strategies for perceiving risk influence our lives, often with unforeseen and sometimes-tragic consequences. He throws light on our paranoia about everything from paedophiles to terrorism and reveals how the most significant threats are actually the mundane risks to which we pay little attention.
Speaking to psychologists and scientists, as well as looking at the influence of the media and politicians, Gardner uncovers one of the central puzzles of our time: why are the safest people in history living in a culture of fear?
Reviews / Votes
Excellent ... Gardner analyses everything from the media's predilection for irrational scare stories to the cynical use of fear by politicians pushing a particular agenda ... A cheery corrective to modern paranoia * Economist * Terrific ... exceptionally good - has the clarity of Malcolm Gladwell * Evening Standard * Enlivening ... a fascinating insight into the peculiar and devastating nature of human fear * Sunday Telegraph * Stimulating ... where writers such as Richard Dawkins, Christopher Hitchens and Francis Wheen have been content largely to enumerate the errors of less rational men and women, Dan Gardner has collated part of what we need to diagnose the problem * Independent on Sunday * Beautifully observed * Observer * Compelling ... Gardner aims to get us thinking more carefully about how we run our lives - and make it harder for politicians, the media and advertisers to lead us astray * New Scientist * A fascinating insight into the peculiar and devastating nature of human fear * Daily Telegraph * An excellent book -- Dan Ariely, author of Predictably Irrational A terrific book, full of wonderful insights, and offering cutting-edge social science in a reader-friendly package. The life you save may be your own! * Cass Sunstein, Director of Harvard University's Program on Risk Regulation, and co-author of the best-selling 'Nudge' *More details
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