Trending Up
Social Media Strategies for Today''s Church
Published on 19. September 2017
107 pages
978-1-68067-186-5 (ISBN)
Description
Every church has a story that can change the course of people's lives-but how do you share that story beyond your four walls? Throughout these pages, you'll find simple strategies for creating powerful content that can connect your church to the people who need the life-changing story of Christ. Leading church communications specialists break down complex social media themes, providing accessible, practical answers to questions that all churches face, such as:What should I be posting based on my goals?How do I use social media as a tool to foster community?How do I get the people I'm trying to reach with social media?With this book, your church will be ready to reach one of the biggest missions fields today: the billions of active users on social media. Topics include: Why Social Media?Content StrategyStory: Your Church's Story & God's StoryConnecting with Your ChurchReaching Your CommunityIncludes recommended books, websites, blogs, and other tools to help you develop your social media presence.
More details
Other editions
Additional editions
Book
09/2017
Salubris Resources
€32.04
No shipping information available
Content
- Cover
- Copyright
- Contents
- Foreword by Brad Lomenick
- Foreword by Justina Chen
- Introduction
- Chapter 1: Why Social Media?
- Has Social Media been Destructive or Constructive for the Church?
- How has Social Media Changed Communication?
- Should My Church be on Social Media?
- Chapter 2: Content Strategy
- How do I Determine My Goals for Social Media?
- What Should I Post, based on My Goals?
- What Makes Content "Sticky"?
- Chapter 3: Story: Your Church's Story & God's Story
- Can Social Media be more than Selfies and Cat Videos?
- How can I use Social Media to Tell a Bigger Story?
- What do I Need to know to Curate the Right Stories?
- Chapter 4: Connecting with Your Church
- Are Multiple Social Media Accounts Better than a Single Account from My Church?
- How do I use Social Media as a Tool to Foster Community?
- How do I Tap Into Volunteer Potential to Manage Social Media?
- Chapter 5: Reaching Your Community
- How do I get to the People I'm Trying to Reach with Social Media?
- What can we do to Amplify the Special Events at Our Church?
- How do we Leverage Social Media to Create a Social Movement in Our Community?
- Endnotes
- Resources Appendix
- Contributors
- Acknowledgements
