
Irish Digital Cultures
Description
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Bringing together interdisciplinary scholars and media studies professionals from across Ireland, this collection investigates how Irish life, culture and identity are impacted and evolving with the increasing reliance on digital platforms and tools. Emerging and established scholars at the cutting edge of Irish cultural research offer chapters that speak to the diversity of the digital in the Irish cultural sphere. The Culture and Identity section explores issues of representation, digital re-imaginings of 'Irishness', the discursive interplay of 'old Ireland' versus 'new Ireland' online, and Irishness as a self-brand and marketable commodity in the digital commons. From Irish gamers on YouTube to popular Irish podcast production, this section examines interconnections of culture and identity, exploring how these are reimagined and articulated in digital spaces. Building on these themes, the Contexts and Spaces section introduces scholarship on Irish cultural memory and the digital archive, protest and visibility in Irish digital spaces, artistic practice and performance, and the policing of 'Irishness' online.
This volume will interest Irish Studies researchers and scholars, particularly those working at the intersection of Media Studies, Cultural Studies, Sociology, Race, Gender, Identity, and New Media, as well as students studying Irish culture across the humanities and social sciences.
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Mary McGill is a researcher at the University of Galway's School of Law, Ireland, currently working on the Horizon Europe funded EMMELO Project: European Men, Masculinity and Extremist Leadership Online. She lectures at the Centre for Global Women's Studies in the University of Galway's School of Political Science and Sociology.
Content
Section 1: Culture and Identity
1. Podcasting, Emigration, Return Migration and 'Middle Ireland' in the Wake of the 2008 Global Financial Crisis: Jarlath Regan's An Irishman Abroad (2013-)
2. Negotiating Black and Irish Identity in the digital space
3. Jacksepticeye: Irishness, Branding and YouTube Gaming
4. Global Ireland and Digital Diversity: Creative Entrepreneurialism and the 'Soft Power' Platforming of the Diversity Ambassador
5. 'Hot Asian Boy Summer!': Performing Asian Irish Masculinities on TikTok
6. Representations of Ireland and Irishness on Alt Tech Platforms: Forty Shades of Green, but Just One Shade of White
7. Hopeful Mobilities in Irish Creator Cultures
Section 2: Contexts and Spaces
8. Developing a "critical feminist" approach to digitally preserving reproductive health activism on the island of Ireland
9. 'Whatever we did get, we fought tooth and nail for': Irish Independent and DIY Music Scenes in the Pandemic
10. Digital Dramaturgies: Irish Theatre's Pandemic Response
11. Non-human subjects, artificial intelligence, and the lyric voice in Irish poetry of the digital age: encounters with "skin-and-bone cousins"
12. Globally Spread Eco-videos and Regionalised Appeals: Digital Audiences in Ireland and Uruguay
13. "Ireland, we are at war": Conor McGregor, Mixed Martial Arts, and Far Right Populism in Ireland
14. CODA: Homegrown: Redefining digital Irish content, cultures and audience
Index
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