
Big Bang Disruption
Description
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'Everything you need from business school in one very direct book' -Dick Costolo, CEO, Twitter
It used to take years for new products and services to dethrone industry leaders. Now any busi-ness can be instantly devastated by something better and cheaper. How can you protect yourself, and harness the power of Big Bang Disruption?
No matter what your industry, start-ups can change the market before you even begin to grasp what's happening. The good news is that any business can mas-ter the strategy of the start-ups.
In Big Bang Disruption, Larry Downes and Paul Nunes show you how to spot the next big thing - before the next start-up does. Based on extensive research by the Accenture Institute for High Performance and interviews from over 30 industries, this essential bookwill give you with the tools to take control of your future.
Reviews / Votes
A stimulating read...carefully researched and accessibly written...the case studies on disruption alone are worth the cover price * Financial Times * Everything you need from business school in one very direct book -- Dick Costolo, CEO, Twitter Downes and Nunes are right that the competitive heat has been turned up by new technology * Economist * Stimulating...offers a helpful conceptual framework for thinking about big bang disruption * Forbes * Fascinating. Read this book quickly: the rules of the game change overnight -- Paul Polman, CEO, Unilever Reading this book is the best action you can take to fend off a Big Bang -- Hal Varian, Chief Economist, GoogleMore details
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Additional editions


Persons
Paul Nunes is the Global Managing Director of Research at the Accenture Institute for High Performance. His research findings have been featured in the New York Times, the Wall Street Journal,USA Today, BusinessWeek.com, Forbes.com, Los Angeles Times, andChicago Tribune among other publications and media, and he is the Senior Contributing Editor at Outlook, Accenture's journal of thought leadership.
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