The Leader's Guide to Storytelling
Mastering the Art and Discipline of Business Narrative, Revised and Updated
2nd Edition
Published on 24. January 2011
368 pages
978-1-118-00876-8 (ISBN)
Description
How leaders can use the right story at the right time to inspirechange and action
This revised and updated edition of the best-selling book ALeader's Guide to Storytelling shows how storytelling is one ofthe few ways to handle the most important and difficult challengesof leadership: sparking action, getting people to work together,and leading people into the future. Using myriad illustrativeexamples and filled with how-to techniques, this book clearlyexplains how you can learn to tell the right story at theright time.
* Stephen Denning has won awards from Financial Times, TheInnovation Book Club, and 800-CEO-READ
* The book on leadership storytelling shows how successfulleaders use stories to get their ideas across and spark enduringenthusiasm for change
* Stephen Denning offers a hands-on guide to unleash the power ofthe business narrative.
More details
Other editions
Additional editions
Stephen Denning
The Leader's Guide to Storytelling
Mastering the Art and Discipline of Business Narrative
Book
04/2011
2nd Edition
Jossey-Bass
€34.00
Shipment within 10-20 days
Previous edition
Stephen Denning
The Leader's Guide to Storytelling
Mastering the Art and Discipline of Business Narrative
E-Book
05/2005
Jossey-Bass
€16.99
Available for download
Person
STEPHEN DENNING is a leading writer and consultant who consults to organizations in the United States, Europe, Asia, and Australia in the areas of leadership, innovation, business narrative, and management. He is the author of the acclaimed books Squirrel Inc., The Secret Language of Leadership, and The Leader's Guide to Radical Management.
Content
1 - The Leader's Guide to Storytelling [Seite 5]
1.1 - CONTENTS [Seite 7]
1.2 - Preface [Seite 11]
1.3 - Introduction [Seite 17]
1.4 - Part One: The Role of Story in Organizations [Seite 31]
1.4.1 - 1 Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand [Seite 33]
1.4.2 - 2 Telling the Story Right: Four Key Elements of Storytelling Performance [Seite 56]
1.5 - Part Two: Eight Narrative Patterns [Seite 73]
1.5.1 - 3 Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas [Seite 75]
1.5.2 - 4 Build Trust: Using Narrative to Communicate Who You Are [Seite 105]
1.5.3 - 5 Use Narrative to Build Your Brand: The World of Social Media [Seite 125]
1.5.4 - 6 Transmit Your Values: Using Narrative to Instill Organizational Values [Seite 142]
1.5.5 - 7 Get Others Working Together: Using Narrative to Get Things Done Collaboratively [Seite 167]
1.5.6 - 8 Share Knowledge: Using Narrative to Transmit Knowledge and Understanding [Seite 197]
1.5.7 - 9 Tame the Grapevine: Using Narrative to Neutralize Gossip and Rumor [Seite 221]
1.5.8 - 10 Create and Share Your Vision: Using Narrative to Lead People into the Future [Seite 244]
1.6 - Part Three: Putting It All Together [Seite 267]
1.6.1 - 11 Solve the Paradox of Innovation: Using Narrative to Transform Your Organization [Seite 269]
1.6.2 - 12 A Different Kind of Leader: Using Narrative to Become an Interactive Leader [Seite 285]
1.7 - Notes [Seite 311]
1.8 - Bibliography [Seite 331]
1.9 - Acknowledgments [Seite 343]
1.10 - About the Author [Seite 345]
1.11 - Index [Seite 347]
1.1 - CONTENTS [Seite 7]
1.2 - Preface [Seite 11]
1.3 - Introduction [Seite 17]
1.4 - Part One: The Role of Story in Organizations [Seite 31]
1.4.1 - 1 Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand [Seite 33]
1.4.2 - 2 Telling the Story Right: Four Key Elements of Storytelling Performance [Seite 56]
1.5 - Part Two: Eight Narrative Patterns [Seite 73]
1.5.1 - 3 Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas [Seite 75]
1.5.2 - 4 Build Trust: Using Narrative to Communicate Who You Are [Seite 105]
1.5.3 - 5 Use Narrative to Build Your Brand: The World of Social Media [Seite 125]
1.5.4 - 6 Transmit Your Values: Using Narrative to Instill Organizational Values [Seite 142]
1.5.5 - 7 Get Others Working Together: Using Narrative to Get Things Done Collaboratively [Seite 167]
1.5.6 - 8 Share Knowledge: Using Narrative to Transmit Knowledge and Understanding [Seite 197]
1.5.7 - 9 Tame the Grapevine: Using Narrative to Neutralize Gossip and Rumor [Seite 221]
1.5.8 - 10 Create and Share Your Vision: Using Narrative to Lead People into the Future [Seite 244]
1.6 - Part Three: Putting It All Together [Seite 267]
1.6.1 - 11 Solve the Paradox of Innovation: Using Narrative to Transform Your Organization [Seite 269]
1.6.2 - 12 A Different Kind of Leader: Using Narrative to Become an Interactive Leader [Seite 285]
1.7 - Notes [Seite 311]
1.8 - Bibliography [Seite 331]
1.9 - Acknowledgments [Seite 343]
1.10 - About the Author [Seite 345]
1.11 - Index [Seite 347]
