Marketing Geography (RLE Retailing and Distribution)
With special reference to retailing
1st Edition
Published on 2. October 2012
320 pages
978-1-136-24628-9 (ISBN)
Description
This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe.
Originally published 1976.
'A valuable and welcome undergraduate textbook.' Environment and Planning
'Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.' Retail Distribution and Management
Originally published 1976.
'A valuable and welcome undergraduate textbook.' Environment and Planning
'Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.' Retail Distribution and Management
Reviews / Votes
'A valuable and welcome undergraduate textbook.'- Environment and Planning'Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.'- Retail Distribution and Management
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Taylor & Francis Ltd
Target group
College/higher education
Product notice
Reflowable
File size
31,87 MB
ISBN-13
978-1-136-24628-9 (9781136246289)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Book
04/2014
1st Edition
Routledge
€76.94
Shipment within 15-20 days
Book
08/2012
1st Edition
Routledge
€215.41
Shipment within 15-20 days
Person
David Ross
Content
List of illustrations. List of tables. 1. The Scope of Marketing Geography 2. Traditional and Theoretical Frameworks of Study 3. Growth and Developments in the Distributive Trades 4. National and Regional Systems of Centres 5. Business Land Uses Inside the City 6. Changes in the Urban Business Pattern 7. Consumer Behaviour and Space Preferences in Shopping 8. Forecasting and Allocation Techniques 9. Store Location and Store Assessment Research 10. Conclusion. Index
