Strategic Organizational Communication
In a Global Economy
7th Edition
Published on 6. December 2011
520 pages
978-1-118-17968-0 (ISBN)
Description
Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication
* Places organizations and organizational communication within a broader social, economic, and cultural context
* Applies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, as well as global economic contexts
* Offers a level of sophistication and integration of ideas from a variety of disciplines that makes this treatment definitive
Updated in the seventh edition:
* Coverage of recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK
* Offers a nuanced, in-depth discussion of technology, and a new chapter on organizational change
* Includes new and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout
* Online Instructors' Manual, including sample syllabi, tips for using the case studies, test questions, and supplemental case studies
Reviews / Votes
"Strategic Organizational Communication has been trulyrevitalized with its comprehensive coverage of organizationalissues within the communication community. Enhanced with newmaterial on such issues as globalization, ethics, and change, thecombination of in-depth reporting and pointed cases will providestudents with useful, relevant insight into the complexities oforganizational life." - Cynthia Hardy, University of Melbourne "Professors Conrad and Poole have maintained the solidcore of critical analysis that has been the hallmark of this book,while thoroughly updating the cases and issues in the 7thedition. Bravo!" - James A. Anderson, University of UtahMore details
Other editions
Additional editions
Book
02/2012
7th Edition
Wiley
€56.00
Shipment within 10-20 days
Book
12/2011
7th Edition
Wiley-Blackwell
€110.06
Shipment within 10-20 days
Persons
Charles Conrad is a Professor of OrganizationalCommunication at Texas A&M University. He has received morethan a dozen college and university-level teaching awards,including the National Communication Association's DonaldEcroyd Award. He is the author or editor of nine books, the mostrecent of which are Organizational Rhetoric (2011) andGlobal Engineering (2010). His research focuses on therelationship among communication, power, and politics, especiallythe communicative strategies used by organizations to influencepublic policies and popular attitudes.
Marshall Scott Poole is a Professor of Communication andDirector of the Institute for Computing in the Humanities, Arts,and Social Science at the University of IllinoisUrbana-Champaign. He has received several teaching awards andmultiple research awards, including the Steven Chaffee LifetimeProductivity Award from the International CommunicationAssociation. He is the author or editor of eleven books,including Handbook of Organizational Change and Innovation(2004) and Working Through Conflict (2008).
Content
Unit I: Underlying Concepts.
1. Strategic Organizational Communication.
2. Keys to Strategic Organizational Communication.
Unit II: Strategies of Organizing.
3. Traditional Strategies of Organizing.
4. Relational Strategies of Organizing.
5. Cultural Strategies of Organizing.
6. Network Strategies of Organizing.
Postscript to Unit II: Contingency Perspective on Organizing Strategies.
Unit III: Challenges in the 21st Century.
7. Communication, Power, and Politics in Organizations.
8. Communication, Decision Making, and Conflict in Organizations.
9. Communication and Organizational Change.
10. Communication and Diverse Workplaces.
11. Communication, Globalization, and Organizations.
12. Communication, Ethics, and Organizational Rhetoric.
Postscript to Unit III.
Epilogue.
