Campaign Mode
Strategic Vision in Congressional Elections
1st Edition
Published on 4. September 2002
224 pages
978-0-7425-7243-0 (ISBN)
Description
The pressures of contemporary electioneering force political professionals into 'campaign mode'-a state of mind that merges a visceral drive to win elections with a deep-seated habit of strategic thinking. Wise political professionals know the basic rules of electoral strategy and how to read the political terrain. Campaign Mode examines the strategic histories of five successful congressional candidates-Ohio's Ted Strickland, Georgia's Bob Barr, California's Loretta Sanchez, Tennessee's Harold Ford, Jr., and Pennsylvania's Rick Santorum. The authors-both of whom have advised major political figures-combine original interviews, survey data, historical investigation, and first-hand observation of the candidates to reveal the inner workings of electoral politics. They demonstrate that campaigns do matter and show readers how to think like political professionals.
More details
Series
Edition
1. Auflage
Language
English
Place of publication
New York
United States
Publishing group
Bloomsbury Publishing Plc
ISBN-13
978-0-7425-7243-0 (9780742572430)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Book
09/2002
Rowman & Littlefield Publishers
€108.04
Article exhausted; check different version
Book
08/2002
Rowman & Littlefield Publishers
€47.50
Shipment within 10-20 days
Persons
Michael John Burton is assistant professor of political science at Ohio University. Daniel M. Shea is associate professor of political science at Allegheny College.
Content
Chapter 1 Campaign Mode and Professional Understanding
Chapter 2 Strategic Effects
Chapter 3 Build Strong Connections with the Electorate: Ted Strickland, Sixth District of Ohio
Chapter 4 Hammer at the Opponent's Weak Point: Bob Barr, Seventh District of Georgia
Chapter 5 Defy Conventional Wisdom: Loretta Sanchez, Forty-Sixth District of California
Chapter 6 Gain the Center without Losing the Base: Harold Ford Jr., Ninth District of Tennessee
Chapter 7 Preempt the Challenge: Rick Santorum, Pennsylvania
Chapter 8 Conclusion: Campaign Mode Revisited
Chapter 2 Strategic Effects
Chapter 3 Build Strong Connections with the Electorate: Ted Strickland, Sixth District of Ohio
Chapter 4 Hammer at the Opponent's Weak Point: Bob Barr, Seventh District of Georgia
Chapter 5 Defy Conventional Wisdom: Loretta Sanchez, Forty-Sixth District of California
Chapter 6 Gain the Center without Losing the Base: Harold Ford Jr., Ninth District of Tennessee
Chapter 7 Preempt the Challenge: Rick Santorum, Pennsylvania
Chapter 8 Conclusion: Campaign Mode Revisited
