Universal, Intuitive, and Permanent Pictograms
A Human-Centered Design Process Grounded in Embodied Cognition, Semiotics, and Visual Perception
1st Edition
Published on 27. September 2021
XXI, 332 pages
978-3-658-32310-3 (ISBN)
Description
This book presents a complete human-centered design process (ISO 9241:210) that had two goals: to design universal, intuitive, and permanent pictograms and to develop a process for designing suitable pictograms. The book analyzes characteristics of visual representations, grounded in semiotics. It develops requirements for pictogram contents, relying on embodied cognition, and it derives content candidates in empirical studies on four continents. The book suggests that visual perception is universal, intuitive, and permanent. Consequently, it derives guidelines for content design from visual perception. Subsequently, pictogram prototypes are produced in a research through design process, using the guidelines and the content candidates. Evaluation studies suggest that the prototypes are a success. They are more suitable than established pictograms and they should be considered universal, intuitive, and permanent. In conclusion, a technical design process is proposed.
More details
Series
Language
English
Place of publication
Wiesbaden
Germany
Publishing group
Springer Fachmedien Wiesbaden GmbH
Product notice
Reflowable
Illustrations
XXI, 332 p. 105 illus., 25 illus. in color.
File size
5,56 MB
ISBN-13
978-3-658-32310-3 (9783658323103)
DOI
10.1007/978-3-658-32310-3
Schweitzer Classification
Other editions
Additional editions
Daniel Bühler
Universal, Intuitive, and Permanent Pictograms
A Human-Centered Design Process Grounded in Embodied Cognition, Semiotics, and Visual Perception
Book
09/2021
Springer
€160.49
Shipment within 10-15 days
Person
Dr. Daniel Bühler
is a researcher in the Department of Applied Media Studies at Brandenburg University of Technology. He is interested in multimodal human-computer interaction, data-driven design, audiovisual perception and cognition, and semiotics. He holds master's degrees in three fields (MA, MEd, MFA). In his PhD, he brought these fields together conducting a complete human-centered design process, grounded in scientific theory, empirical research, and research through practice. Through universal, intuitive, and permanent designs, Daniel tries to improve interaction between people worldwide.
Content
Introduction, objectives and summary of the design process.- to visual representation.- Justification, derivation and evaluation of pictogram contents.- Development of a design system and production of pictograms.- Evaluation of the produced pictograms.- Conclusion, implications and future research projects.
