Basics Product Design 03: Visual Conversations
1st Edition
Published on 20. April 2010
184 pages
978-2-940439-43-0 (ISBN)
Description
Basics Product Design: Visual Conversations introduces design students to the art of communication in product design. David Bramston explains the process of translation from rough concept to fully-realised production. It emphasizes the importance of simplicity in creating effective sketches; examines methods of eliciting an emotional response in the use of 2D and 3D mixed media and explores the physical realisation of ideas in the form of models and prototypes. Basics Product Design: Visual Conversations puts design theory into a real-world context with beautiful examples and case studies from some of the worlds leading designers. The title comprises a comprehensive introduction to the language of product design.
Reviews / Votes
Visual Conversations puts design theory into a real-world context with beautiful examples and case studies from some of the world's leading designers ... a comprehensive introduction to the language of product design. * Dexigner, May 2010 * Provides inspiration for students. Visually pleasing. * Lynsey Plockyn, Portsmouth University, UK * The whole Basisc series by AVA is excellent, well worth reading. This is an interesting, multi-disciplinary book, with relevant examples for student in the creative industries. * Donna Stephens, Plymouth College of Art, UK * Product semantics and 'emotional design' is often overlooked in the teaching of design and therefore in the understanding of Product Design students. This text is a useful introduction, generally well illustrated and clearly written. * Hugh Williamson, Staffordshire University, UK * This title comprises a comprehensive introduction to the language of product design. * Dexigner, May 7 2010 *More details
Series
Edition
1. Auflage
Language
English
Place of publication
London
United States
Publishing group
Bloomsbury Publishing PLC (Digital)
Target group
Professional and scholarly
ISBN-13
978-2-940439-43-0 (9782940439430)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
David Bramston
Basics Product Design 03: Visual Conversations
Book
03/2010
AVA Publishing SA
€48.46
Article exhausted; check different version
Person
Dave Bramston is Associate Professor of Design, Environmental Design Department, School of Architecture and Design, CUMT Xuzhou, Jiangsu Province, China.
Content
- Cover
- Title pages
- Copyright
- Contents
- Introduction
- How to get the most out of this book
- Speaking visually
- Inspiration
- Absent-minded innovation
- Sketching
- Cross-discipline influences
- Emotional responses
- Emotional thinking
- Energy and passion
- Seeing the gap
- Stories
- Ethical design
- Shadowing
- Mimicry and meaning
- Talking aesthetically
- Unusual approaches
- Skins
- Disguise
- Characteristics
- Taming the thought
- Targeting you!
- Irrational thinking
- Expressing fun
- Interactive play
- Performing
- Theatre
- Statistics
- An interview with John O'Leary
- Projects
- Conclusion
- Glossary
- Further resources
- Contacts
- Acknowledgements
- Working with ethics
- Back Cover
