
Exploring Entrepreneurship
Description
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This 4th edition:
* Includes practical activities and case studies to help you gain essential skills and understand the challenges involved in creating a new business venture
* Covers theoretical concepts and the latest research findings to develop a deeper understanding of entrepreneurship
* Examines contrasting critical and historical perspectives on entrepreneurship and encourages debate
* Features a strong focus on the United Nations Sustainable Development Goals (SDGs)
Essential reading for students taking modules in Entrepreneurship, New Venture Creation or Small Business at undergraduate and postgraduate level.
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Content
Chapter 2. Varieties of Entrepreneurship
PART I Entrepreneurship in Practice
Chapter 3. Visions: Creating New Ventures
Chapter 4. Opportunities: Nurturing Creativity and Innovation
Chapter 5. People: Leading Teams and Networks
Chapter 6. Markets: Understanding Customers and Competitors
Chapter 7. Operations: Implementing Technologies, Processes and Controls
Chapter 8. Accounts: Interpreting Financial Performance
Chapter 9. Finances: Raising Capital for New Ventures
PART II Perspectives on Entrepreneurship
Chapter 10. Research Matters: Introduction and Overview
Chapter 11. Individual Perspectives: Beyond the 'Heroic' Entrepreneur
Chapter 12. Social Perspectives: Understanding People and Places
Chapter 13. Economic Perspectives: Influences and Impacts
Chapter 14. Historical Perspectives: The 'Long View'
Chapter 15. Political Perspectives: From Policy to Practice
Chapter 16. Reflections: Entrepreneurial Learning
System requirements
File format: PDF
Copy protection: Watermark-DRM (Digital Rights Management)
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