Sport Management
1st Edition
Published on 27. April 2009
256 pages
978-1-84445-828-8 (ISBN)
Description
This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of management in sport. Key chapters on marketing, finance, entrepreneurship, and event management are included, and the book as a whole provides a critical understanding of the complex and dynamic relationship between sport, business and management. The reader is supported through accessible theoretical explanation, real-life examples and case studies, learning activities and guidance on further study.
Reviews / Votes
It is an excellent book for undergraduate study, very contemporary and perfect for UK based students. (Lecturer, University of Glamorgan.)All prices
More details
Series
Edition
First Edition
Language
English
Place of publication
London
United Kingdom
Publishing group
Sage Publications Ltd
Target group
College/higher education
ISBN-13
978-1-84445-828-8 (9781844458288)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Karen Bill
Sport Management
Book
04/2009
1st Edition
Learning Matters Ltd
€87.60
Shipment within 15-20 days
Person
Karen Bill is Associate Dean in the School of Sport, Performing Arts and Leisure at the University of Wolverhampton. She is an Entrepreneurship Fellow at the National Council for Graduate Entrepreneurship.
Content
Introduction
An overview of sport management
Enhance graduate employability in sport
Sports marketing
Financial accountability in sports organisations
Strategic management
Human resource management
Planning, monitoring, controlling and evaluating sports organisations
Sports entrepreneurship
Risk management and the sport manager
Sports development
Managing events
Funding, investment and sponsorship in sport
Sport and the law
Sustainability for sports management
An overview of sport management
Enhance graduate employability in sport
Sports marketing
Financial accountability in sports organisations
Strategic management
Human resource management
Planning, monitoring, controlling and evaluating sports organisations
Sports entrepreneurship
Risk management and the sport manager
Sports development
Managing events
Funding, investment and sponsorship in sport
Sport and the law
Sustainability for sports management
