Design Matters--A Lot
Don't Develop Products Without It!
1st Edition
Published on 12. October 2009
10 pages
978-0-13-213848-2 (ISBN)
Description
This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats.
Why design matters more now than ever, what every company can learn from Apple, and a five-step industrial design process that works.
One element is among the most important parts of creating a successful consumer technology product: industrial design. It's so powerful that it can impact the emotional bond between product and user. As products become smaller and more personal, they become expressive of who we are. Thus, ID becomes even more important....
Why design matters more now than ever, what every company can learn from Apple, and a five-step industrial design process that works.
One element is among the most important parts of creating a successful consumer technology product: industrial design. It's so powerful that it can impact the emotional bond between product and user. As products become smaller and more personal, they become expressive of who we are. Thus, ID becomes even more important....
More details
Language
English
Place of publication
Boston
United States
Publishing group
Pearson Education (US)
Target group
College/higher education
ISBN-13
978-0-13-213848-2 (9780132138482)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Phil Baker is an expert consultant on all areas of product and market development, especially Far East manufacturing and strategic partnerships. He has played key roles in developing innovative flagship products, technologies, and strategies for Apple, Seiko, Polaroid, Polycom, Proxima, and others. Baker received the Robert H. Goddard Alumni Award for Outstanding Professional Achievement, was honored by Ernst + Young as San Diego's Entrepreneur of the Year for Consumer Products, and holds more than 30 patents. He is author of From Concept to Consumer.
