Visual Rhetoric and the Eloquence of Design
Published on 11. March 2011
472 pages
978-1-60235-193-6 (ISBN)
Description
The essays in VISUAL RHETORIC AND THE ELOQUENCE OF DESIGN foreground the rhetorical functions of design artifacts. Rhetoric, normally understood as verbal or visual messages that have a tactical persuasive objective-a speech that wants to convince us to vote for someone, or an ad that tries to persuade us to buy a particular product-becomes in Visual Rhetoric and the Eloquence of Design the persuasive use of a broad set of meta-beliefs. Designed objects are particularly effective at this second level of persuasion because they offer audiences communicative data that reflect, and also orchestrate, a potentially broad array of cultural concerns. Persuasion entails both the aesthetic form and material composition of any object.
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Leslie Atzmon | Editor Leslie Atzmon | Leslie Atzmon
Visual Rhetoric and the Eloquence of Design
Book
03/2011
Parlor Press
€45.70
Shipment within 3-4 weeks
Content
- Front cover
- Series page
- Series description
- Title page
- Copyright page
- CONTENTS
- ACKNOWLEDGMENTS
- INTRODUCTION: VISUAL RHETORIC AND THE SPECIAL ELOQUENCE OF DESIGN ARTIFACTS by LESLIE ATZMON
- VISUAL STYLEAND FORMS OF SCIENC EIN THE COLD WAR by MICHAEL J. GOLEC
- COLLAPSE: THE ERASURE OF TIME, HISTORY, AND MEMORY IN THE URBAN LANDSCAPE OF NORTHERN IRELAND by KATE CATTERALL
- RIOT GRRRL PUNK: A CASE STUDY IN THE PERSONAL POLITICS OF BRITISH RIOT GRRRL FANZINES by TEAL TRIGGS
- ARCHITECTURE AND THE POLITICS OF READING by VLADIMIR KULIC
- THE ESSENTIAL OUTLINE: JOHN FLAXMAN AND NEOPLATONISM IN EARLY NINETEENTH-CENTURY MANUFACTURES BY JANE WEBB
- ARMS AKIMBO: KINESICA NALYSIS IN VISUAL AND VERBAL ART BY GUILLEMETTE BOLENS
- INDUSTRIALIZATION, HUMAN AGENCY, AND THE MATERIALITY OF ILLUSTRATION IN THE VICTORIAN PRESS BY GERRY BEEGAN
- DINOSAUR DESIGN BY BARRY CURTIS
- SUPERNATURAL SELECTION: SIDNEY SIME'S WEIRD SCIENCE BY LESLIE ATZMON
- VISUAL DESIGN NARRATIVES: PARTICIPATED MEANING AND THE INTERIOR USER IN THE ERA OF CONVERGENCE BY JACK WILLIAMSON
- INTRODUCTION: TYPES OF ORNAMENTAL ELOQUENCE BY LESLIE ATZMON
- "ICED UP" AND "PLATINUM PLUS": THE DEVELOPMENT OF HIP-HOP TYPOGRAPHIC ORNAMENTS BY RYAN MOLLOY
- REGEN(D)ERATING DECORATION: CULTURAL NARRATIVE IN ORNAMENTED FONTS BY LORI YOUNG
- INDEX
- ABOUT THE EDITOR
- Back cover
