
The Challenge of BRIC Multinationals
Emerald Group Publishing Limited
Published on 23. November 2016
Book
Hardback
696 pages
978-1-78635-350-4 (ISBN)
Description
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?
2. The empirical challenge: what marks the changing position of BRIC countries in the world economy?
3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals?
4. The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?
2. The empirical challenge: what marks the changing position of BRIC countries in the world economy?
3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals?
4. The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?
Reviews / Votes
Editors Van Tulder, Verbeke, Carneiro, and Gonzalez-Perez, present readers with a collection of academic and research perspectives on the internationalization strategies of several multinational enterprises from the BRIC (Brazil, Russia, India, China) countries. The editors have organized the eighteen chapters and seven cases that make up the main body of the text in six parts devoted to the challenge of the BRIC multinationals; international expansion patterns, international organization, and environmental trends among BRIC multinationals; and Brazilian, Russian, Indian, and Chinese multinationals in an international context. Rob van Tulder is a faculty member of the University of Rotterdam, The Netherlands. Alain Verbeke is a faculty member of the University of Calgary, Canada. Jorge Carneiro is a faculty member of the FGV Sao Paulo School of Business Administration in Brazil. Maria Alejandra Gonzalez-Perez is a faculty member of Universidad EAFIT in Colombia. -- Annotation (c)2017 * (protoview.com) *More details
Series
Language
English
Place of publication
Bingley
United Kingdom
Publishing group
Emerald Publishing Limited
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 235 mm
Width: 157 mm
Thickness: 42 mm
Weight
1145 gr
ISBN-13
978-1-78635-350-4 (9781786353504)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Rob van Tulder | Alain Verbeke | Jorge Carneiro
The Challenge of BRIC Multinationals
E-Book
11/2016
Emerald Group Publishing Limited
€143.99
Available for download
Persons
Rob Van Tulder, Erasmus University Rotterdam, Rotterdam, The Netherlands
Alain Verbeke, Haskayne School of Business, University of Calgary, Calgary, Canada; Solvay Business School, University of Brussels (VUB), Brussels, Belgium; Henley Business School, University of Reading, Henley-on-Thames, United Kingdom
Jorge Carneiro, Pontificia Universidade Catolica do Rio de Janeiro, Rio de Janeiro, Brazil
Maria Alejandra Gonzalez-Perez, Universidad EAFIT, Medellin, Colombia
Alain Verbeke, Haskayne School of Business, University of Calgary, Calgary, Canada; Solvay Business School, University of Brussels (VUB), Brussels, Belgium; Henley Business School, University of Reading, Henley-on-Thames, United Kingdom
Jorge Carneiro, Pontificia Universidade Catolica do Rio de Janeiro, Rio de Janeiro, Brazil
Maria Alejandra Gonzalez-Perez, Universidad EAFIT, Medellin, Colombia
Editor
RSM Erasmus University, The Netherlands
University of Calgary, Canada
Pontificia Universidade Catolica do Rio de Janeiro, Brazil
Universidad EAFIT, Colombia
Content
Preface To This Volume A Tribute To Louis T. Wells
PART I: THE CHALLENGE OF BRIC MULTINATIONALS, A CHALLENGE FOR BRIC MULTINATIONALS? A TRIBUTE TO LOUIS T. WELLS
1. Third World Multinationals: A Retrospective - Louis T. Wells
2. Third World Multinationals Then And Now - Liena Kano, Alain Verbeke and Rob van Tulder
3. Introduction to this volume: what makes bric multinationals special? - Rob van Tulder, Jorge Carneiro and Maria Alejandra Gonzalez-Perez
PART II: BRIC MULTINATIONALS INTERNATIONAL EXPANSION PATTERNS, INTERNATIONAL ORGANIZATION AND ENVIRONMENTAL TRENDS
4. New Facts About Bric Multinationals: From Macro To Micro Evidence - Valeria Gattai and Piergiovanna Natale
5. Triad & Bric Mnes: Will The Internationalization Strategies Converge? - Srishti Goyal and Vasudha Chopra
6. Bric Multinational Enterprises: The Roles Of Corruption And Nationalism - Duane Windsor
7. Overcoming The Home Field Disadvantage: How Brics Firms Adapt To Market Reforms - Luis Alfonso Dau and David Wesley
8. Giants From Emerging Markets: The Internationalization Of Bric Multinationals - Liliana Rodriguez-Arango and Maria Alejandra Gonzalez-Perez
9. Bric(s) as an emerging block? - Badar Alam Iqbal and Mohd Nayyer Rahman
10. Brics And Free Trade Agreements: A Special Relationship - Bipin Kumar
PART III: BRAZILIAN MULTINATIONALS CASES
11. Internationalization As Co-Evolution Of Market And Non-Market Strategies: The Case Of Vale - Suzana B. Rodrigues and Marleen Dieleman
CASE A Hering, From A Global Production Network Player To A Regional Retail Leader - Germano Adolfo Gehrke, Hoyedo Nunes Lins and Jose Alonso Borba
CASE B Natura The International Expansion Of Brazilian Cosmetics Leader Natura: In Search Of A European Scent - Bettysa Dornelas, Felipe Esteves and Jorge Carneiro
CASE C DO Institutions Matter? The Case Of Wines Manufacturer From An Emerging Economy - Jefferson Marlon Monticelli, Ivan Lapuente Garrido and Fabio Dal-Soto
CASE D Building Political Connexions To Expand Overseas: The Trajectory Of A Brazilian Construction Company - Cyntia Vilasboas Calixto and Marina Amado Bahia Gama
PART IV: RUSSIAN MULTINATIONALS CASES
12. Russian Mncs: Empirical And Theoretical Aspects - Alexander Bulatov, Alexey Kuznetsov, Yuri Kvashnin, Alice Maltseva and Ninel Seniuk
13. Internationalization Of Russian Business: A Double- Headed Strategy? - Timur Atnashev and Teimuraz Vashakmadze
14. The Role Of Sanctions In The Internationalization Of Russian Multinationals Toward China: The Case Of Energy And Ict Sectors - Anna Abramova and Olga Garanina
15. Against All Odds A Diaspora Entrepreneur Developing Russian And Central Asian Markets - Maria Elo
CASE E When The Subsidiary Leads Expansion: From Russia To Belarus And Beyond - Brent McKenzie, Igor Dukeov and Vadim Iliunin
PART V: INDIAN MULTINATIONALS CASES
16. Early Internationalisation Of New And Small Indian Firms: An Exploratory Study - Pratik Arte and Andrew Barron
CASE F Chemistry Looks To The Future At Innovassynth - Ajeet N. Mathur
PART VI: CHINESE MULTINATIONALS CASES
17. Fdi Strategies Of Chinese Companies In The Electronics Industry: Motives, Locations, And Entry Mode Choices - Xiaoyan Luo and MichaAE K. Leman?ski
18. Local Issues Of Chinese Direct Investment In Africa: The Case Of China National Petroleum Corporation International Chad (2006 2013) - Seign-goura Yorbana
CASE G Jac Motors How A Chinese Car Manufacturer Successfully Approached The Brazilian Market - Susana Costa e Silva
PART I: THE CHALLENGE OF BRIC MULTINATIONALS, A CHALLENGE FOR BRIC MULTINATIONALS? A TRIBUTE TO LOUIS T. WELLS
1. Third World Multinationals: A Retrospective - Louis T. Wells
2. Third World Multinationals Then And Now - Liena Kano, Alain Verbeke and Rob van Tulder
3. Introduction to this volume: what makes bric multinationals special? - Rob van Tulder, Jorge Carneiro and Maria Alejandra Gonzalez-Perez
PART II: BRIC MULTINATIONALS INTERNATIONAL EXPANSION PATTERNS, INTERNATIONAL ORGANIZATION AND ENVIRONMENTAL TRENDS
4. New Facts About Bric Multinationals: From Macro To Micro Evidence - Valeria Gattai and Piergiovanna Natale
5. Triad & Bric Mnes: Will The Internationalization Strategies Converge? - Srishti Goyal and Vasudha Chopra
6. Bric Multinational Enterprises: The Roles Of Corruption And Nationalism - Duane Windsor
7. Overcoming The Home Field Disadvantage: How Brics Firms Adapt To Market Reforms - Luis Alfonso Dau and David Wesley
8. Giants From Emerging Markets: The Internationalization Of Bric Multinationals - Liliana Rodriguez-Arango and Maria Alejandra Gonzalez-Perez
9. Bric(s) as an emerging block? - Badar Alam Iqbal and Mohd Nayyer Rahman
10. Brics And Free Trade Agreements: A Special Relationship - Bipin Kumar
PART III: BRAZILIAN MULTINATIONALS CASES
11. Internationalization As Co-Evolution Of Market And Non-Market Strategies: The Case Of Vale - Suzana B. Rodrigues and Marleen Dieleman
CASE A Hering, From A Global Production Network Player To A Regional Retail Leader - Germano Adolfo Gehrke, Hoyedo Nunes Lins and Jose Alonso Borba
CASE B Natura The International Expansion Of Brazilian Cosmetics Leader Natura: In Search Of A European Scent - Bettysa Dornelas, Felipe Esteves and Jorge Carneiro
CASE C DO Institutions Matter? The Case Of Wines Manufacturer From An Emerging Economy - Jefferson Marlon Monticelli, Ivan Lapuente Garrido and Fabio Dal-Soto
CASE D Building Political Connexions To Expand Overseas: The Trajectory Of A Brazilian Construction Company - Cyntia Vilasboas Calixto and Marina Amado Bahia Gama
PART IV: RUSSIAN MULTINATIONALS CASES
12. Russian Mncs: Empirical And Theoretical Aspects - Alexander Bulatov, Alexey Kuznetsov, Yuri Kvashnin, Alice Maltseva and Ninel Seniuk
13. Internationalization Of Russian Business: A Double- Headed Strategy? - Timur Atnashev and Teimuraz Vashakmadze
14. The Role Of Sanctions In The Internationalization Of Russian Multinationals Toward China: The Case Of Energy And Ict Sectors - Anna Abramova and Olga Garanina
15. Against All Odds A Diaspora Entrepreneur Developing Russian And Central Asian Markets - Maria Elo
CASE E When The Subsidiary Leads Expansion: From Russia To Belarus And Beyond - Brent McKenzie, Igor Dukeov and Vadim Iliunin
PART V: INDIAN MULTINATIONALS CASES
16. Early Internationalisation Of New And Small Indian Firms: An Exploratory Study - Pratik Arte and Andrew Barron
CASE F Chemistry Looks To The Future At Innovassynth - Ajeet N. Mathur
PART VI: CHINESE MULTINATIONALS CASES
17. Fdi Strategies Of Chinese Companies In The Electronics Industry: Motives, Locations, And Entry Mode Choices - Xiaoyan Luo and MichaAE K. Leman?ski
18. Local Issues Of Chinese Direct Investment In Africa: The Case Of China National Petroleum Corporation International Chad (2006 2013) - Seign-goura Yorbana
CASE G Jac Motors How A Chinese Car Manufacturer Successfully Approached The Brazilian Market - Susana Costa e Silva