
Introduction to Business Management
8th Edition
Published on 7. October 2010
Book
Paperback/Softback
640 pages
978-0-19-599251-9 (ISBN)
Description
Introduction to Business Management explores the business environment in which we operate. This text is about the management of business organisations in South Africa, as well as in introduction to the components of organisational management i.e. planning, organising, leading and controlling.
More details
Edition
8th edition
Language
English
Place of publication
Goodwood
South Africa
Target group
College/higher education
First year students of business management at universities and universities of technology.
Illustrations
Illustrations
Dimensions
Height: 241 mm
Width: 169 mm
Thickness: 31 mm
Weight
904 gr
ISBN-13
978-0-19-599251-9 (9780195992519)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition

Jerome Strydom | B. Erasmus | G. du Toit
Introduction to Business Management
Book
10/2007
Oxford University Press Southern Africa
€32.18
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Persons
Gawie du Toit, Johan Strydom and Barney Erasmus are all Professors at UNISA (University of South Africa).
Content
PART 1: THE BUSINESS WORLD AND THE PLACE OF BUSINESS MANAGEMENT; 1. Setting the scene; 2. Entrepreneurship, SMMEs and franchising; 3. Establishing a business; 4. The business environment; 5. Ethics and social responsibility; PART 2: THE BUSINESS OPERATION AND MANAGEMENT; 6. Planning; 7. Organising; 8. Motivation and leadership; 9. Control; PART 3: THE FUNCTIONAL AREAS OF A BUSINESS; 10. Operations Management; 11. Human Resource Management; 12. Marketing Management; 13. Financial Management; 14. Purchasing and Supply Management; PART 4: BUSINESS STRATEGY AND DECISION-MAKING; 15. Strategic management including Business Intelligence