
Communicating About Health
Current Issues and Perspectives
du Pre(Author)
Oxford University Press Inc
3rd Edition
Published on 17. July 2009
Book
Paperback/Softback
560 pages
978-0-19-538033-0 (ISBN)
Description
The leading text in its market, Communicating About Health: Current Issues and Perspectives, Third Edition, provides a more far-reaching approach than any other health communication text. Written by Athena du Pre--an experienced researcher and noted scholar--the book offers an excellent balance of theory and practice; research and pedagogy; coverage of patient/caregiver issues; and material on the current, historical, and philosophical backgrounds of communication in health care.Now in its third edition, this highly engaging text is more accessible than ever to students. It integrates many more real-life examples and case studies and also builds upon the previous editions' coverage of diversity, featuring new material on cultures and health systems within the U.S. and abroad. A brand-new chapter, "Public Health Crises and Health Care Reform" (Chapter 12), addresses timely concerns about modern health care.In addition, the third edition incorporates enhanced pedagogical features and new supplemental resources, including:Career Opportunity boxes showcasing more than one hundred careers related to health communication and links to job listings and further informationCan You Guess? boxes challenging students to consider such questions as "Which state has the highest percentage of uninsured residents?" and "In which country do people have the longest life expectancy on earth?"Instructor's Manual (available both in print and online at www.oup.com/us/dupre) featuring sample syllabi, test questions, class activities, and moreAn ideal combination of communication theory and practical advice, Communicating About Health, Third Edition, is designed for undergraduate and graduate courses in health communication, health promotions and campaigns, and public health. It is also an indispensable resource for readers looking to improve their communication abilities in the health care field.
More details
Edition
3rd edition
Language
English
Place of publication
New York
United States
Target group
College/higher education
Illustrations
37 illus.
Weight
776 gr
ISBN-13
978-0-19-538033-0 (9780195380330)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Athena du Pre is a Professor in the department of Communication Arts at the University of West Florida.
Content
PART I ESTABLISHING A CONTEXT FOR HEALTH COMMUNICATION
1. Introduction
2. History and Current Issues
PART II THE ROLES OF PATIENTS AND CAREGIVERS
3. Patient-Caregiver Communication
4. Caregiver Perspective
5. Patient Perspective
PART III SOCIAL AND CULTURAL ISSUES
7. Social Support
8. Cultural Conceptions of Health and Illness
PART IV COMMUNICATION IN HEALTH ORGANIZATIONS
9. Culture and Diversity in Health Organizations
10. Leadership and Teamwork
PART V PUBLIC HEALTH MEDIA, CRISIS, POLICY REFORM AND HEALTH PROMOTION
11. Health Images in the Media
12. Public Health Crises and Health Care Reform
13. Planning Health Promotion Campaigns
14. Designing and Implementing Health Campaigns
References
Credits
Author Index
Subject Index
1. Introduction
2. History and Current Issues
PART II THE ROLES OF PATIENTS AND CAREGIVERS
3. Patient-Caregiver Communication
4. Caregiver Perspective
5. Patient Perspective
PART III SOCIAL AND CULTURAL ISSUES
7. Social Support
8. Cultural Conceptions of Health and Illness
PART IV COMMUNICATION IN HEALTH ORGANIZATIONS
9. Culture and Diversity in Health Organizations
10. Leadership and Teamwork
PART V PUBLIC HEALTH MEDIA, CRISIS, POLICY REFORM AND HEALTH PROMOTION
11. Health Images in the Media
12. Public Health Crises and Health Care Reform
13. Planning Health Promotion Campaigns
14. Designing and Implementing Health Campaigns
References
Credits
Author Index
Subject Index