Strategic Management
Concepts and Cases
Published on 1. August 1995
Book
Hardback
1104 pages
978-0-13-362815-9 (ISBN)
Description
This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.
More details
Edition
International 3 Revised ed of
Language
English
Place of publication
Upper Saddle River
United States
Target group
College/higher education
Illustrations
Illustrations, maps
Dimensions
Height: 235 mm
Width: 178 mm
Weight
1984 gr
ISBN-13
978-0-13-362815-9 (9780133628159)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
12/1997
4th Edition
Pearson
€40.91
Article is exhausted; no reprint
Persons
Content
THE CONCEPTS AND TECHNIQUES OF STRATEGIC MANAGEMENT. Introduction to Strategic Management. Environmental Opportunities and Threats. Organizational Direction - Mission and Goals. Corporate-Level Strategies. Portfolio Management and Corporate-Level Strategy Issues. Business Unit Strategies. Functional Strategies. Strategy Implementation: Organizational Structure. Strategy Implementation - Leadership, Power, and Organizational Culture. Strategic Control. Strategic Management and the World Marketplace. Strategic Management in Not-for-Profit Organizations. CASES IN STRATEGIC MANAGEMENT. Strategic Management Case Analysis. STRATEGIC MANAGEMENT OF GOODS PRODUCERS. Case 1. Clearly Canadian Beverage Corporation - Frank J. Fish. Case 2. Compaq Computer Corporation - Ronald J. Salazar. Case 3. Celestial Seasonings: Teas More Tastefully Done - Larry R. Watts, Kurt Whiting, William T. Jackson. Case 4. The Swatch in 1993 - Arieh A. Ullmann. Case 5. L.A. Gear, Inc. - A.J. Almaney, Quintin Green, Steven Slotkin, Heather Speer. Case 6. Ford Gambles On Jaguar - Mike Davies, Marilyn Helms. Case 7. Saturn Corporation: American Automobile Manufacturing in Transition - John A. Parnell, Michael L. Menafee. Case 8. Hartmarx Corporation - A.J. Almaney, Ned Reidy, Bob Rueth. Case 9. Lucy Ayi-Valentine, President of Marretti Perfumes - Julius S. Brown, Matthew G. Griffen. Case 10. K & W Products - Thomas J. Dudley, Ralph J. McLarango. STRATEGIC MANAGEMENT OF PRODUCERS OF SERVICES. Case 11. Kentucky Fried Chicken and the Global Fast- Food Industry -Jeffrey A. Krug, W. Harvey Hegarty. Case 12. Takeover in the Fast-Food Business: The Chicken Wars (A) - Claire J. Anderson, Caroline M. Fisher. Case 13. Takeover in the Fast-Food Business: The Chicken Wars (B) - Claire J. Anderson, Caroline M. Fisher. Case 14. Takeover in the Fast-Food Business: The Chicken Wars (C) - Claire J. Anderson, Caroline M. Fisher. Case 15. Dakota Minnesota & Eastern: A Regional Railroad -Paul R. Reed, Carol J. Cumber. Case 16. QVC Networks, Inc. - Patricia Feltes, Dan Kopp, Lois Shufeldt. Case 17. Food Lion Comes To Tulsa..."Hello, I'm Diane Sawyer" - Joseph Wolfe. Case 18. Global Marine Inc.: A Company's Search For Survival - James W. Clinton. Case 19. Arthur Andersen & Company - Kamalesh Kumar, Charles Seymore. Case 20. Service Corporation International: Digging For High Profits - Ronald J. Salazar. Case 21. Browining-Ferris Industries -Ronald Blasick, Clayton Clements, Ronald Earl. Case 22. McCoy Enterprises Incorporated -James Blasick, Clayton Clements, Ronald Earl. STRATEGIC MANAGEMENT AND THE WORLD MARKETPLACE. Case 23. The Privatization of the Siauliai Factory of Nonwoven Fabrics - Robert P. Vichas. Case 24. John Labatt Limited And Birra Moretti - Arthur Sharplin. Case 25. Pizzas En Ciudad Juarez? A U.S. Franchise Debates Expansion in Mexico - Wilke D. English, Jo Willems, John Ross. Case 26. The Morgan Motor Car Company: The Last of the Great Independents - Peter G.