
Strategic Thinking
A Step-by-step Approach to Strategy and Leadership
Kogan Page Ltd (Publisher)
3rd Edition
Published on 3. January 2021
Book
Hardback
160 pages
978-1-3986-9825-3 (ISBN)
Description
Strategic Thinking: A Step-by-Step Approach to Strategy and Leadership
, now in its third edition, takes you step by step through sound strategic thinking by setting out the questions to ask. In the process of answering these questions and thinking through the important issues that they raise, you will learn how to formulate strategies and write clear and concise strategic plans.
With new online material to support each step and help strengthen your ability to predict future changes, as well as a new section covering key aspects of leadership and neuroscience, this practical book will enable you to:
gain a deeper understanding of your market;
forecast where your organization is heading;
think critically about proposals;
write an effective strategic plan
Also including prompt sheets, objectives, action plans and useful summaries, this fully updated third edition is a must-have for all practicing managers and business students.
Online supporting resources for this book include downloadable templates including taking strategics decisions, creating strategic knowledge and assessing strategic ability.
Reviews / Votes
"I like this book because it is easy to apply in the real world"More details
Language
English
Place of publication
London
United Kingdom
Target group
Professional and scholarly
College/higher education
Edition type
Revised edition
Product notice
Cloth over boards
Dimensions
Height: 240 mm
Width: 161 mm
Thickness: 14 mm
Weight
414 gr
ISBN-13
978-1-3986-9825-3 (9781398698253)
Schweitzer Classification
Other editions
Additional editions

E-Book
07/2010
3rd Edition
Kogan Page Ltd
from
€20.59
Available for download

Book
07/2010
3rd Edition
Kogan Page Ltd
€46.40
Shipment within 10-20 days
Persons
Author
Simon Wootton, formerly a consultant in the pharmaceutical industry and CEO of an Independent Mental Health Service and now Associate Director of Commissioning at NHS Manchester.
ISNI: 0000 0000 8814 085X
ISNI: 0000 0000 8814 085X
Terry Horne is Director of Change Management at Lancashire Business School.
ISNI: 0000 0001 1736 8723
ISNI: 0000 0001 1736 8723
Content
- Section - ONE: Strategic leadership;
-
- Chapter - 01: Section 1 Strategic leadership;
- Chapter - 02: Section 2 Strategic leadership - brain-based communication;
- Chapter - 03: Section 3 Strategic leadership - the thinking skills required;
- Chapter - 04: Case Study Marketing leadership and management action;
- Section - TWO: Strategic thinking - the 9S© approach;
-
- Chapter - 01: Step 1 Gather strategic intelligence;
- Chapter - 02: Step 2 Assess strategic capability;
- Chapter - 03: Step 3 Create strategic knowledge;
- Chapter - 04: Step 4 Make strategic predictions;
- Chapter - 05: Step 5 Develop strategic vision;
- Chapter - 06: Step 6 Create strategic options;
- Chapter - 07: Step 7 Take strategic decisions;
- Chapter - 08: Step 8 Create and communicate market-led strategy;
- Chapter - 09: Step 9 Plan and manage projects to implement change;
- Section - THREE: The next steps;
-
- Chapter - 01: Next Steps;
- Chapter - 02: Final thought