Publish Like A Pro

Learn the secrets of the publishing trade to create a high-quality book that reads well, looks good, makes you money, and boosts your author profile and brand. Written by two experts in the publishing industry, Publish Like a Pro is the most comprehensive guide to navigating the world of self-publishing in South Africa today. Authors Vanessa Wilson and Georgina Hatch explain in detail exactly what one should consider when choosing to go this route, empowering authors to create better-quality products and helping them avoid costly mistakes along the way. Every aspect of the publishing process is explored – from making the decision to publish and what will be required of you as an author, to all the processes required to get your book from a raw manuscript to a finished, sellable product – with professional advice and best practices provided along the way. Equipped with the ‘insider knowledge’ that Publish Like a Pro offers, self-publishers will have a greater chance of making the right decisions and reaping the rewards and profits that self-publishing can offer. This book: Examines different publishing models and budget requirements. Explains the production process in detail, offering advice and practical know-how. Discusses a typical production timeline and provides a template for your own use. Explores printing processes and how to prepare your book files for print. Helps you to choose your printing options, including the cover, paper, and binding. Discusses ebook publishing and preparing your file for ebook conversion. Outlines the options for online ebook and print-on-demand distribution. Looks at the economics of publishing and shows you how to work out your publishing budget, set your retail price, and calculate your profit. Explores sales channels, the distribution chain in South Africa, and promotional ideas for your book. Provides resources, tips, and advice throughout, with convenient worksheets and templates to help you plan, budget and prepare your files.