The Financial Times Guide to Business Start Up 2016
The Most Comprehensive Annually Updated Guide for Entrepreneurs
11th Edition
Published on 22. October 2015
Book
Paperback/Softback
504 pages
978-1-292-10472-0 (ISBN)
Description
Whether you're about to start your own business or have already taken the plunge and want to keep everything on track, make sure you have a copy of the No.1 bestselling The Financial Times Guide to Business Start Up on your shelf.
Annually updated, this guide takes you through every important aspect of starting and running a business, including developing your idea and getting financial backing, building customer relationships, developing your online presence and much more.
Annually updated, this guide takes you through every important aspect of starting and running a business, including developing your idea and getting financial backing, building customer relationships, developing your online presence and much more.
More details
Series
Edition
11th New edition
Language
English
Place of publication
Harlow
United Kingdom
Publishing group
Pearson Education Limited
Target group
Professional and scholarly
Edition type
New edition
Dimensions
Height: 233 mm
Width: 156 mm
Thickness: 27 mm
Weight
752 gr
ISBN-13
978-1-292-10472-0 (9781292104720)
Schweitzer Classification
Other editions
New editions
Sara Williams
The Financial Times Guide to Business Start Up 2017/18
The Most Comprehensive Guide for Entrepreneurs
Book
12/2016
30th Edition
FT Publishing International
€47.22
Article exhausted; check for reprint
Person
Sara Williams is a former investment analyst & financial journalist. She's contributed many articles on tax & finance for national newspapers & for a number of years wrote for Which?. Sara is the former executive chair of AIM-listed media business Vitesse Media Plc, which offers research, digital & social media, & event management in the tax, business & investment areas.
Content
Acknowledgements
1. You and your ideas
2. Who will buy?
3. A spot of coaching
4. Your business identity
5. Are you sure?
6. The business plan
7. Timing the jump
8. Less than 100 per cent
9. Off the peg
10. Franchises
11. Beating the pirates
12. The right name
13. Getting the message across
14. Getting new customers
15. Building customer relationships
16. How to set a price
17. Choosing your workplace
18. Professional back-up
19. Getting the right staff
20. Your rights and duties as an employer
21. Your business and the environment
22. Insurance
23. Forecasting
24. Raising the money
25. Staying afloat
26. Moving ahead
27. Not waving but drowning
28. Keeping the record straight
29. Tax
30. VAT
31. Pensions and retirement
References
Index
1. You and your ideas
2. Who will buy?
3. A spot of coaching
4. Your business identity
5. Are you sure?
6. The business plan
7. Timing the jump
8. Less than 100 per cent
9. Off the peg
10. Franchises
11. Beating the pirates
12. The right name
13. Getting the message across
14. Getting new customers
15. Building customer relationships
16. How to set a price
17. Choosing your workplace
18. Professional back-up
19. Getting the right staff
20. Your rights and duties as an employer
21. Your business and the environment
22. Insurance
23. Forecasting
24. Raising the money
25. Staying afloat
26. Moving ahead
27. Not waving but drowning
28. Keeping the record straight
29. Tax
30. VAT
31. Pensions and retirement
References
Index