International Business
An Integrated Approach
Published on 13. January 2000
Book
Hardback
608 pages
978-0-13-862186-5 (ISBN)
Description
This text uses a cross-functional, integrated approach to describe the role played by each business function in international business. It presents examples from a non-North American viewpoint, giving students a global perspective. Available with GLOBE (CD-ROM with electronic Atlas and exercises).
More details
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
College/higher education
Dimensions
Height: 261 mm
Width: 209 mm
Thickness: 26 mm
Weight
1248 gr
ISBN-13
978-0-13-862186-5 (9780138621865)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
John J. Wild | Kenneth L. Wild | Jerry C.Y. Han
International Business
Book
08/2002
2nd Edition
Pearson
€39.67
Article is exhausted; no reprint
Content
I. OVERVIEW OF INTERNATIONAL BUSINESS1. The Global PerspectiveII. NATIONAL BUSINESS ENVIRONMENTS2. Culture in Business3. Politics and Law in Business4. Business in Other EconomiesIII. INTERNATIONAL TRADE AND INVESTMENT5. International Trade6. Government Impact on International Trade7. Foreign Direct Investment8. Regional Economic IntegrationIV. INTERNATIONAL FINANCIAL SYSTEM9. International Financial Markets10. International Monetary SystemV. INTERNATIONAL BUSINESS MANAGEMENT11. Analyzing International Opportunities12. Planning and Organizing International Operations13. Selecting and Managing Entry Modes14. Acquiring Business Resources15. Managing the International Business