
Language, Space and Cultural Play
Theorising Affect in the Semiotic Landscape
Cambridge University Press
Published on 19. May 2022
Book
Paperback/Softback
218 pages
978-1-108-45913-6 (ISBN)
Description
This multimodal approach to linguistic landscapes examines the role of linguistic and semiotic regimes in constructing landscape affect. Affect, as distinct from emotion, is object-oriented, and can be analysed in terms of structures of language and signs which operate on individuals and groups in specific spatial settings. Analysing a series of landscape types - including 'kawaii', 'reverenced', 'romance', 'friendly', 'luxury' and 'digital' landscapes - Lionel Wee and Robbie B. H. Goh explore how language plays a crucial role in shaping affective responses to, and interactions with, space. This linguistic and semiotic construction of different spaces also involves cultural contestations and modulations in spatial responses, and the book offers an account of the different conditions under which 'affective economies' gain or lose momentum.
More details
Language
English
Place of publication
Cambridge
United Kingdom
Target group
Professional and scholarly
Edition type
New edition
Product notice
Paperback (trade)
Illustrations
Worked examples or Exercises
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 12 mm
Weight
299 gr
ISBN-13
978-1-108-45913-6 (9781108459136)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Lionel Wee | Robbie B. H. Goh
Language, Space and Cultural Play
Theorising Affect in the Semiotic Landscape
E-Book
10/2019
Cambridge University Press
€29.49
Available for download

Lionel Wee | Robbie B. H. Goh
Language, Space and Cultural Play
Theorising Affect in the Semiotic Landscape
Book
10/2019
Cambridge University Press
€120.50
Shipment within 15-20 days
Persons
Lionel Wee works on language policy, sociolinguistics and new Englishes. His publications include The Singlish Controversy (Cambridge, 2018), The Language of Organizational Styling (Cambridge, 2015), Markets of English (2012) and Language without Rights (2011).
Author
National University of Singapore
National University of Singapore
Content
List of figures; 1. Introduction; 2. Theorising affect in the semiotic landscape; 3. Kawaii in the semiotic landscape; 4. Reverencing the landscape; 5. Romancing the landscape; 6. 'Friendly places'; 7. The affective regime of luxury and exclusivity; 8. Affecting the digital landscape; 9. Conclusion.