Mastering Marketing
Leading A Journey Of Becoming
Published on 31. January 2020
Book
Hardback
236 pages
978-0-9813426-6-5 (ISBN)
Description
Mastering Marketing is a step-by-step guide for startup entrepreneurs and small business owners who want to wrap their heads around marketing. This book offers you a big picture overview or a roadmap to marketing. You will discover that marketing is a system you build to help you lead, to cultivate relationships, drive sales and earnings growth.
More details
Language
English
Product notice
sewn/stitched
Cloth over boards
With dust jacket
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 14 mm
Weight
485 gr
ISBN-13
978-0-9813426-6-5 (9780981342665)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
John is a sales and marketing coach, consultant, author and content creator who lives in Calgary, Alberta, Canada. He is the President of Accrue Performance Marketing and the author of Mastering Marketing. John's been consulting since 1993, helping people start and grow companies. John's passion is helping people start and grow businesses that are an expression of their purpose and passion. Enabling this purpose and passion is what it's all about. Sales and Marketing are just the tools we use to help make it happen. Prior to Starting Accrue, John was the VP Strategy at Rare Method Interactive, President of Advanced Information Marketing and the head of Geomatics at Komex International.