Marketing Entry Strategy Formulation
A Hierarchical Modeling and Consumer Measurement Approach
Published on 31. August 2011
Book
Paperback/Softback
100 pages
978-1-179-09600-1 (ISBN)
More details
Language
English
Place of publication
Charleston
United States
Product notice
Paperback (trade)
Unsewn / adhesive bound
Illustrations
Illustrations, black and white
Dimensions
Height: 246 mm
Width: 189 mm
Thickness: 5 mm
Weight
195 gr
ISBN-13
978-1-179-09600-1 (9781179096001)
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Schweitzer Classification