Strategy from the Inside Out
Published on 29. August 1997
Book
Paperback/Softback
192 pages
978-1-86152-192-7 (ISBN)
Description
This book provides a thorough step-by-step guide to strategic thinking. Designed to take executives and management teams through the strategy process in a logical fashion, the book is aimed particularly at managers in medium-sized businesses or in business units within larger companies. This book provides a thorough introduction to the concepts surrounding business strategy, enabling managers to develop their strategic thinking for business success. It includes practical examples to illustrate concepts as well as pro-forma planning sheets to record the results of the planning exercise as you go through.
Reviews / Votes
1. The Need For Strategic Thinking 2. The Search for Competitive Advantage 3. Key Success Factors: What Drives Business Logic and How Are These Drivers Changing? 4. Strategies For Medium Sized Companies: Lessons From Research 5. Understanding The Economy 6. Analysing the Business Environment 7. Understanding the Competitive Dynamics in Your Industry 8. Pulling it all Together 9. Creating The Right Strategy 10. Enacting StrategyMore details
Edition
New edition
Language
English
Place of publication
London
United Kingdom
Target group
College/higher education
Edition type
New edition
Product notice
Paperback (trade)
Dimensions
Height: 210 mm
Width: 149 mm
Thickness: 10 mm
Weight
181 gr
ISBN-13
978-1-86152-192-7 (9781861521927)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
Ian Turner | Dominic Swords
Strategy from the inside out
Book
06/1997
Cengage Learning EMEA
€32.37
Article exhausted; check different version
Persons
Ian Turner is a Director of Study and member of the Strategy Faculty at Henley Management College Dominic Swords is a Director of Study and member of the Strategy Faculty at Henley Management College
Content
Figures and tables.
Series editor''s preface.
Preface.
Introduction.
1. The need for strategic thinking.
2. The search for competitive advantage.
3. Key success factors: what drives business logic and how are these drivers changing?
4. Strategies for medium sized companies: lessons from research.
5. Understanding the economy.
6. Analysing the business environment.
7. Understanding the competitive dynamics in your industry.
8. Pulling it all together.
9. Creating the right strategy.
10. Enacting strategy.
Appendix A: sources of industry data.
References.
Further reading.
Index.
Series editor''s preface.
Preface.
Introduction.
1. The need for strategic thinking.
2. The search for competitive advantage.
3. Key success factors: what drives business logic and how are these drivers changing?
4. Strategies for medium sized companies: lessons from research.
5. Understanding the economy.
6. Analysing the business environment.
7. Understanding the competitive dynamics in your industry.
8. Pulling it all together.
9. Creating the right strategy.
10. Enacting strategy.
Appendix A: sources of industry data.
References.
Further reading.
Index.