Electronic Commerce
A Managerial Perspective: United States Edition
Published on 16. November 1999
Book
Hardback
512 pages
978-0-13-975285-8 (ISBN)
Description
Reflecting-and integrating-the authors' extensive experiences as academicians, consultants, and practioners, this is the first college textbook entirely dedicated to Electronic Commerce (EC). A comprehensive overview and sourcebook of EC from an unbiased point of view, it describes what EC is explains how it is being conducted and managed, and explores its major opportunities, limitations, and issues. Supplements will include Instructor's Manual with Test Item File, Windows PH Test Manager, PowerPoint Slides, and a Companion Web site. www.prenhall.com/turban.
More details
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 260 mm
Width: 205 mm
Thickness: 25 mm
Weight
1162 gr
ISBN-13
978-0-13-975285-8 (9780139752858)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Efraim Turban | David King | Jae K. Lee
Electronic Commerce 2002
A Managerial Perspective: International Edition
Book
11/2001
2nd Edition
Pearson
€54.46
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