Strategic Management Concepts and Cases (with Powerweb)
McGraw-Hill Inc.,US (Publisher)
12th Edition
Published on 1. May 2001
Book
Hardback
978-0-07-112498-0 (ISBN)
Description
This text is renowned for its strong cases, and comprehensive reading. This edition provides 22 totally new cases covering high profile companies, globally competitive industries, entrepreneurial businesses, and public companies.
More details
Edition
12th edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Illustrations
illustrations
Dimensions
Width: 211 mm
Weight
2200 gr
ISBN-13
978-0-07-112498-0 (9780071124980)
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Schweitzer Classification