
Crafting and Executing Strategy: Concepts and Readings
Global Edition with Connect
McGraw-Hill Professional (Publisher)
18th Edition
Published on 16. September 2011
Book
Paperback/Softback
978-0-07-131458-9 (ISBN)
Description
The 18th edition of Crafting and Executing Strategy represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.
An attractive collection of 20 relevant, readable, and recent readings that amplify important topics in managing a company's strategy-making, strategy-executing process is included in this Concepts and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.
An attractive collection of 20 relevant, readable, and recent readings that amplify important topics in managing a company's strategy-making, strategy-executing process is included in this Concepts and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.
More details
Edition
18th edition
Language
English
Place of publication
United States
Publishing group
McGraw-Hill Education - Europe
Dimensions
Height: 252 mm
Width: 203 mm
Thickness: 23 mm
Weight
1073 gr
ISBN-13
978-0-07-131458-9 (9780071314589)
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Schweitzer Classification
Persons
Arthur A. Thompson, Jr., earned his B.S and Ph.D. degrees in economics from The University of Tennessee, spent three years on the economics faculty at Virginia Tech, and served on the faculty of The University of Alabama's College of Commerce and Business Administration for 24 years. In 1974 and again in 1982, Dr. Thompson spent semester-long sabbaticals as a visiting scholar at the Harvard Business School.His areas of specialization are business strategy, competition and market analysis, and the economics of business enterprises. In addition to publishing over 30 articles in some 25 different professional and trade publications, he has authored or co-authored five textbooks and six computer-based simulation exercises. His textbooks and strategy simulations have been used at well over 1,000 college and university campuses worldwide. Dr. Thompson spends much of his off-campus time giving presentations, putting on management development programs, working with companies, and helping operate a business simulation enterprise in which he is a major partner. Dr.Thompson and his wife of 56 years have two daughters, two grandchildren, and a Yorkshire terrier.
A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama.
John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms. Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market analysis for clients in a diverse mix of industries. Professor Gamble received his Ph.D. in management from the University of Alabama in 1995. Dr. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama.
A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama.
John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms. Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market analysis for clients in a diverse mix of industries. Professor Gamble received his Ph.D. in management from the University of Alabama in 1995. Dr. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama.
Content
Part I: Concepts and Techniques for Crafting and Executing Strategy Section A: Introduction and Overview 1: What Is Strategy and Why Is It Important? 2: Leading the Process of Crafting and Executing Strategy Section B: Core Concepts and Analytical Tools 3: Evaluating a Company's External Environment 4: Evaluating a Company's Resources and Competitive Position Section C: Crafting a Strategy 5: Five Generic Competitive Strategies--Which One to Employ? 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices 7: Strategies for Competing in Foreign Markets 8: Diversification: Strategies for Managing a Group of Businesses 9: Ethical Business Strategies, Social Responsibility, and Environmental Sustainability Section D: Executing the Strategy 10: Building an Organization Capable of Good Strategy Execution 11: Managing Internal Operations: Actions That Promote Good Strategy Execution 12: Corporate Culture and Leadership: Keys to Good Strategy Execution Part II: Readings 1.New Business Models in Emerging Markets 2.The Power of Vision: Statements That Resonate 3.Getting into Your Competitor's Head 4.Operational Capabilities: Hidden in Plain View 5.Orchestrating the New Dynamic Capabilities 6.The Battle of Value Chains: New Specialized versus Old Hybrids 7.Low-Cost Strategy through Product Architecture: Lessons from China 8.Managing Strategic Alliances: What do We Know Now, and Where Do We Go from Here 9.How to Win in Emerging Markets 10.Why Is Synergy So Difficult in Mergers of Unrelated Businesses? 11.When Managers Pressure Employees to Behave Badly: Toward a Comprehensive Response 12.How to Do Well and Do Good 13.The Secrets to Successful Strategy Execution 14.Six Sigma at Your Service 15.Mismanaging Pay and Performance