The Shorter MBA
Thorsons (Publisher)
Published on 12. September 1991
Book
Hardback
208 pages
978-0-7225-2507-4 (ISBN)
Description
As more colleges and universities are offering MBA courses, Masters in Business Administration, it is seen as a covetable qualification. However it requires a year of intense study. This book makes the skills taught on MBA courses more readily available to a wider readership. Written by a team of experts, this comprehensive volume covers personal management skills and motivation, understanding finance, project management, human resource management, marketing, strategy, business plans and acquisitions.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
HarperCollins Publishers
Target group
Professional and scholarly
Illustrations
diagrams
Dimensions
Height: 287 mm
Width: 215 mm
Weight
1 gr
ISBN-13
978-0-7225-2507-4 (9780722525074)
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Schweitzer Classification