
The Fax Club Experiment
A crazy idea. It shouldn't have worked. But it did.
The(Author)
The Fax Club Press
Published on 2. October 2025
Book
Paperback/Softback
208 pages
978-1-0369-7421-3 (ISBN)
Description
What if the breakthrough you need is hiding in a question you haven't asked yet?
Every Friday for a full year, 100 strangers received a counterintuitive question by fax machine.
Everyone was anonymous and known only by a number.
The simplicity of it created honesty, depth and surprising clarity.
The questions weren't easy.
If you could only work 3 hours a day, what would have to change?
Who do you counterintuitively need to spend more time with?
Under what circumstances is lying okay?
By week 52, only 32 of the original 100 were still participating.
This book contains the most thought provoking answers from that year.
Readers say:
¿ "I read the entire book in one sitting."
¿ "Essential reading for anyone in a position of influence."
¿ "This book changed the way I think."
Inside, you'll find 52 questions that will make you rethink:
¿ how you work
¿ who you spend time with
¿ what success really means
¿ the stories you tell yourself
¿ what you might be avoiding
Alongside each question are honest, unpolished answers from founders, parents, artists, leaders and people navigating real life. The anonymity allowed them to think and write with a freedom we rarely give ourselves.
This book is for you if:
¿ You are tired of shallow answers to deep problems
¿ You want fresh and creative ways to approach challenges
¿ You want more meaning and less noise
¿ You feel that slowing down might reveal something important
The Fax Club Experiment is a book you return to whenever you need clarity, courage or a new way of seeing.
Your next breakthrough starts with a better question.
More details
Language
English
Dimensions
Height: 216 mm
Width: 140 mm
Thickness: 14 mm
Weight
395 gr
ISBN-13
978-1-0369-7421-3 (9781036974213)
Schweitzer Classification
Person
The 32 are the group of strangers who completed a year-long experiment that asked 100 people to buy a fax machine, stay anonymous, and answer one counterintuitive question every Friday. Only 32 made it to the end, and together they turned that year of thinking into The Fax Club Experiment.We come from across the UK, Europe and the US, and represent a wide range of lived experiences: founders, parents, creatives, leaders, educators, technologists, coaches and people in transition. Our diversity was invisible during the experiment, which is what made the work surprising, honest and unexpectedly intimate.What united us then, and still does now, is curiosity and a willingness to think differently.We care about deeper questions, clearer thinking and creating spaces where people can be fully themselves without performance or pressure.The Fax Club Experiment continues today as a community committed to exploring what happens when people slow down, ask better questions and work together in unconventional ways.We're always open to collaborations, conversations and new experiments.www.thefaxclubexperiment.com