How to Develop a Successful Advertising Plan
Published on 1. January 1995
Book
Paperback/Softback
208 pages
978-0-8442-3528-8 (ISBN)
More details
Series
Edition
New ed of 2 Revised ed
Language
English
Place of publication
London
United States
Publishing group
McGraw-Hill Education - Europe
Target group
Professional and scholarly
Illustrations
halftones
Dimensions
Height: 280 mm
Width: 215 mm
Weight
710 gr
ISBN-13
978-0-8442-3528-8 (9780844235288)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
James W. Taylor
How to Write a Successful Advertising Plan
Book
09/1988
2nd Edition
McGraw-Hill Contemporary
€18.56
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