Strategic Implications of Monetary Union

European Monetary Union (EMU) is one of the most significant events in the history of European commerce. How Irish managers deal with this change will determine how and whether their organizations evolve and prosper. This briefing goes beyond the technicalities of implementation, to examine key strategic issues which Irish firms should encounter. It poses a series of questions that should allow managers to gauge how well-prepared their organization is to deal with these issues.
 
European Monetary Union (EMU) is one of the most significant events in the history of European commerce. How Irish managers deal with this change will determine how and whether their organizations evolve and prosper. This briefing goes beyond the technicalities of implementation, to examine key strategic issues which Irish firms should encounter. It poses a series of questions that should allow managers to gauge how well-prepared their organization is to deal with these issues.