Marketing and Essential Math Skills
4th Edition
Published on 19. June 1998
Book
Mixed media product
260 pages
978-0-538-68338-8 (ISBN)
Description
Marketing & Essential Math Skills concentrates on developing the basic math skills used in entry-level marketing positions. Students learn math skills in context as they complete activities dealing with the order and receipt of merchandise, pricing, daily records, inventory procedures, and calculation of income and loss. Optional spreadsheet templates are new to this edition, and are automatically included with the text. System requirements: Windows 95/NT 4.0 or higher, 2-4 MB (4 MB recommended), hard drive with 2 MB free, 3.5" HD.
Marketing & Essential Math Skills concentrates on developing the basic math skills used in entry-level marketing positions. Students learn math skills in context as they complete activities dealing with the order and receipt of merchandise, pricing, daily records, inventory procedures, and calculation of income and loss. Optional spreadsheet templates are new to this edition, and are automatically included with the text. System requirements: Windows 95/NT 4.0 or higher, 2-4 MB (4 MB recommended), hard drive with 2 MB free, 3.5" HD.
Marketing & Essential Math Skills concentrates on developing the basic math skills used in entry-level marketing positions. Students learn math skills in context as they complete activities dealing with the order and receipt of merchandise, pricing, daily records, inventory procedures, and calculation of income and loss. Optional spreadsheet templates are new to this edition, and are automatically included with the text. System requirements: Windows 95/NT 4.0 or higher, 2-4 MB (4 MB recommended), hard drive with 2 MB free, 3.5" HD.
Reviews / Votes
Chapter 1, Developing Essential Math Skills/ Chapter 2, Understanding Spreadsheets, Tables, and Graphs/ Chapter 3 Buying and Receiving Merchandise/ Chapter 4, Pricing Merchandise/ Chapter 5, Completeing Daily Calculation in Marketing/ Chapter 6, Understanding Inventory Procedures/ Chapter 7, Calculating Promotional Costs and Conducting Marketing Research/ Chapter 8, Calculating Profit and Loss in Market.Chapter 1, Developing Essential Math Skills/ Chapter 2, Understanding Spreadsheets, Tables, and Graphs/ Chapter 3 Buying and Receiving Merchandise/ Chapter 4, Pricing Merchandise/ Chapter 5, Completeing Daily Calculation in Marketing/ Chapter 6, Understanding Inventory Procedures/ Chapter 7, Calculating Promotional Costs and Conducting Marketing Research/ Chapter 8, Calculating Profit and Loss in Market.
More details
Edition
4th Revised edition
Language
English
Place of publication
Mason
United States
Publishing group
Cengage Learning, Inc
Target group
College/higher education
Edition type
Revised edition
Dimensions
Height: 269 mm
Width: 215 mm
Thickness: 10 mm
Weight
500 gr
ISBN-13
978-0-538-68338-8 (9780538683388)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
Chapter 1, Developing Essential Math Skills/ Chapter 2, Understanding Spreadsheets, Tables, and Graphs/ Chapter 3 Buying and Receiving Merchandise/ Chapter 4, Pricing Merchandise/ Chapter 5, Completeing Daily Calculation in Marketing/ Chapter 6, Understanding Inventory Procedures/ Chapter 7, Calculating Promotional Costs and Conducting Marketing Research/ Chapter 8, Calculating Profit and Loss in Market.