
Political Rhetoric
A Presidential Briefing Book
Mary E. Stuckey(Author)
Routledge (Publisher)
1st Edition
Published on 30. August 2015
Book
Paperback/Softback
128 pages
978-1-4128-5613-3 (ISBN)
Description
Rhetoric is among the most important and least understood elements of presidential leadership. Presidents have always wielded rhetoric as one tool of governance-and that rhetoric was always intended to facilitate political ends, such as image building, persuasion of the mass public, and inter-branch government persuasion. But as mass media has grown and then fragmented, as the federal bureaucracy has continued to both expand and calcify, and as partisanship has heightened tensions both within Congress and between Congress and the Executive, rhetoric is an increasingly important element of presidential governance.
Scholars have derived ways to explain how these developments and the presidents' use of rhetoric have contributed to and detracted from the health of American democracy. This briefing book offers a succinct reflection on the ways in which historical developments have encouraged the use of political rhetoric. It explores strategies of "going public" to provide some leverage over the political system and the lessons one might derive from these choices.
This essential analysis, written for lay readers, scholars, students, and future presidents, is the first in Transaction's innovative Presidential Briefings series. Mary E. Stuckey covers the scholarly literature with authority and offers examples of rhetoric that have lasting influence.
Scholars have derived ways to explain how these developments and the presidents' use of rhetoric have contributed to and detracted from the health of American democracy. This briefing book offers a succinct reflection on the ways in which historical developments have encouraged the use of political rhetoric. It explores strategies of "going public" to provide some leverage over the political system and the lessons one might derive from these choices.
This essential analysis, written for lay readers, scholars, students, and future presidents, is the first in Transaction's innovative Presidential Briefings series. Mary E. Stuckey covers the scholarly literature with authority and offers examples of rhetoric that have lasting influence.
More details
Series
Language
English
Place of publication
New York
United States
Publishing group
Taylor & Francis Inc
Target group
College/higher education
Dimensions
Height: 216 mm
Width: 140 mm
Thickness: 7 mm
Weight
172 gr
ISBN-13
978-1-4128-5613-3 (9781412856133)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

E-Book
07/2017
Routledge
€65.99
Available for download

E-Book
07/2017
Routledge
€65.99
Available for download

Book
09/2015
1st Edition
Routledge
€205.40
Shipment within 10-15 days
Person
Mary E. Stuckey is professor of communication and political science at Georgia State University, USA. She is the author of nine other books, including The Good Neighbor: Franklin D. Roosevelt and the Rhetoric of American Power.
Content
AcknowledgmentsIntroduction: Communicating the Presidency1 The Public, the Media, and the Presidency2 Rhetoric from an Institutional Perspective3 Managing Rhetorical OpportunitiesConclusion: Presidents and Their RhetoricBibliography