Strategic Management
Concepts and Cases
Irwin Professional Publishing
9th Edition
Published on 1. January 1996
Book
Hardback
1056 pages
978-0-256-16205-9 (ISBN)
Article exhausted; check for reprint
Description
This work discusses developments in the area of strategic management, such as employee empowerment, team and process organization, delayering and flattening organizational structure, and unhealthy corporate cultures. There are explanations of how and why a company's strategy can be partly planned and partly reactive, and the concept of a strategy-making pyramid is introduced. Topics covered include: roles of core competencies and organization capabilities in creating customer value; value-chain analysis; overall low-cost leadership; focused low-cost leadership; broad differentiation; focused differentiation; and being the best-cost producer.
More details
Edition
9th Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
Illustrations
Illustrations, ports.
Dimensions
Height: 230 mm
Width: 198 mm
Weight
2050 gr
ISBN-13
978-0-256-16205-9 (9780256162059)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
10/1997
10th Edition
Irwin Professional Publishing
€112.83
Article exhausted; check for reprint