Develop a Winning Marketing Plan
Match Your Products to Your Market, and Make Your Business Grow
Published on 1. April 2001
Book
Paperback/Softback
96 pages
978-1-85703-619-0 (ISBN)
Description
This concise, practical and accessible guide shows you clearly how to plan your marketing and so to grow your business. It covers all the essential aspects of planning to achieve success: price, distribution, promotion methods, objectives, and market analysis.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Little, Brown Book Group
Illustrations
Ill.
Dimensions
Height: 174 mm
Width: 128 mm
Weight
100 gr
ISBN-13
978-1-85703-619-0 (9781857036190)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Before you start; complete the marketing audit; establish your marketing objectives; formulate your marketing strategy; bring it all together.